Find & Apply For Communications / Public Relations Manager Jobs in Lexington, South Carolina

Job Summary We are seeking a creative and results-driven Social Media Manager to join the Palm Berries Team. This role involves managing and enhancing our presence across various social media platforms to engage our vibrant community and promote our tropical brand. The ideal candidate will be passionate about digital marketing, possess a keen eye for content creation, and have a strong understanding of social media trends and analytics. As a key member of our marketing team, you will help craft compelling stories that showcase our delicious bowls and tropical vibe, creating a mini vacation experience for our followers. Responsibilities Develop, implement, and manage social media strategies across platforms such as Instagram, Facebook, TikTok, and Twitter to increase brand awareness and engagement. Create engaging, high-quality content including images, videos, and copy that align with the brand's tropical theme and appeal to our target audience. Monitor social media channels regularly to respond to comments, messages, and reviews in a timely manner, fostering a positive community environment. Analyze social media metrics to measure the effectiveness of campaigns and content performance; adjust strategies accordingly to optimize results. Collaborate with other marketing team members to coordinate campaigns, promotions, and special events that enhance brand visibility. Stay updated on the latest social media trends, tools, and best practices to keep our brand at the forefront of digital engagement. Manage social media advertising campaigns when applicable to reach broader audiences effectively. Qualifications Proven experience managing social media platforms for brands or organizations. Strong understanding of various social media channels including Instagram, Facebook, TikTok, and Twitter. Excellent written and visual communication skills with an eye for creative content creation. Ability to analyze data from social media analytics tools and derive actionable insights. Creative mindset with the ability to develop innovative ideas that resonate with diverse audiences. Strong organizational skills with the ability to manage multiple projects simultaneously. Knowledge of current digital marketing trends and best practices in social media management. Prior experience in the food or hospitality industry is a plus but not required. Join us at Palm Berries as we continue to grow our tropical brand presence online!

Pay:

$100.00 per week

Work Location:

Hybrid remote in Lexington, SC 29072