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Communications / Public Relations Manager
Orem, UT

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Red Sign

Social Media Manager

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Job Description

Social Media Manager Red Sign Orem, UT Job Details Full-time $50,454.01 - $60,761.82 a year 4 hours ago Benefits Flexible schedule Qualifications Teamwork Community management TikTok Facebook Cross-functional collaboration Instagram Full Job Description The Role Red Sign Real Estate Team is hiring a Social Media Manager to build and execute our digital presence across YouTube, Instagram, Facebook, and TikTok. You'll own content strategy, creation, posting, and community engagement for Utah's fastest-growing real estate team (20+ agents, three builder partnerships, and counting). This is a full-spectrum role for someone who understands that consistency, authenticity, and strategy turn followers into leads. You'll report directly to the Director of Marketing and collaborate with our three builder partners: Valor Homes, Green Tech Construction, and Crestline Homes. Your work reaches agents who depend on quality content to build their personal brands, builders launching new communities, and thousands of potential buyers and sellers searching for their next home in Utah. What You'll Do Create and post 3-5 pieces of original content per week across all four platforms, each tailored to how that audience actually consumes media. Build an editorial calendar that balances Red Sign brand storytelling, agent spotlights, new listings, builder features, market insights, and educational content that establishes us as the experts we actually are.
Manage real-time community engagement:
respond to comments, answer questions, and build relationships with followers. Track metrics that matter (engagement rate, reach, conversions, follower growth). Collaborate with agents and builders to surface their best stories and turn them into content that performs. Film and edit short-form video content (reels, TikTok, YouTube shorts). Write captions that match our brand voice. Troubleshoot when algorithms change and adapt strategy accordingly. Attend or document team events, broker opens, and builder site visits. Who We're Looking For You've managed social media professionally (at least 2 years) for a brand where you owned the strategy, not just the execution. You understand the differences between platforms. You're comfortable on camera or behind it, and you know how to film vertical video that stops the scroll. You're strategic but scrappy. You don't wait for perfect before shipping, but you don't ship sloppy either. You can write for both the agent who needs confidence and the buyer who needs inspiration. You know the real estate market matters or you're genuinely willing to learn fast. You're collaborative. You'll work with agents at different skill levels, builders with different goals, and leadership with high expectations. You stay organized, meet deadlines, and don't need hand holding. Nice to Have Experience with real estate, construction, or home building. Video editing skills (Adobe Creative Suite, DaVinci Resolve, Capcut, or similar). Familiarity with Meta Business Suite, YouTube Studio, or TikTok Creator Portal. Basic graphic design capability. Experience managing accounts that grew a following from zero. Why Red Sign You'll work for a team that actually invests in marketing. We're not asking you to do social media as an afterthought; this is your entire role. You'll collaborate with three established builders launching new communities, which means consistent content opportunities and measurable ROI. You'll report to someone who understands marketing, values your input, and will push back if you're not thinking strategically. Red Sign is based in Utah, in the middle of one of the most dynamic real estate markets in the country. Your work reaches tens of thousands of people every month. You'll see your content turn into agent confidence, builder partnerships, and actual sales. The Details This is a full-time role based in Orem, Utah. We're open to remote with occasional in-person collaboration. Competitive benefits, flexible schedule, and room to grow. This role could expand into broader marketing leadership for someone who proves themselves and shows ambition. To Apply Submit a short cover letter (telling us why you're specifically interested in this role, not generic stuff), your resume, and examples of social accounts you've grown or content you've created. Links to portfolios or YouTube/TikTok channels are gold. Send to
Pay:
$50,454.01 - $60,761.82 per year
Work Location:
In person

Benefits

  • Flexible Work Schedules
  • Dental Insurance