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Digital Content Producer / Manager
Westminster, MD

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Carroll Community College

Social Media Content Creator II Part Time

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Job Description

Social Media Content Creator II

  • Part Time
    Social Media Content Creator II
  • Part Time
    Category
    Part Time
    Application Deadline
    The application deadline for this position is October 28, 2026
    Department
    Planning, Marketing and Assessment
    Contact
    Ali Hunt
  • ahunt@carrollcc.

edu

Salary

This part-time position will be placed on the College hourly rates scale, grade 7 with minimum starting hourly rate of $18.96 per hour.

Description

Department:

Planning, Marketing and Assessment

Pay Grade:

7 (minimum starting hourly rate $18.96)

FLSA Status:

Non-Exempt

JOB SUMMARY

The Social Media Content Creator is a hands-on creative position responsible for proactively finding, producing, and publishing compelling content that humanizes Carroll Community College across all official College social media platforms. Content creation is the primary function of the role. Working within College strategy and institutional priorities, this position builds relationships across departments, maintains an active content pipeline, and uses performance data to improve content. This position reports to the Assistant Director, Digital Marketing and Strategy.

ESSENTIAL JOB FUNCTIONS

Moves throughout the College and attends campus activities to identify stories, interview students, employees, alumni, and community members; independently creates professional-quality short-form video, photography, simple branded graphics, and written social content.

Creates social content hands-on via video, photography, editing, branded graphics, and copywriting

Engages in proactive story discovery, interviewing, and campus coverage

Manages social media platforms, publishing and community engagement

Plans strategic content and manages editorial calendar

Collaborates cross-campus for strategic alignment

Monitors social media trends and adapts platforms accordingly

Responsible for analytics, reporting and content optimization

Content asset organization and campaign support

Manages day-to-day publishing, monitoring, engagement, and upkeep of College social media channels

Demonstrates strong visual judgment and consistently applies College brand standards through composition, design, typography, pacing, editing, and platform-specific execution

Proactively identifies content opportunities rather than rely primarily on requests or materials submitted by others

Perform other duties as assigned.

Job Requirements

MINIMUM REQUIREMENTS TO PERFORM WORK

Associate degree in marketing communication, digital media, journalism, graphic design, or related field.

Demonstrated proficiency in short-form video production and editing, photography, basic graphic design, social media copywriting, and application of brand standards

Two years of related experience

Responsiveness to changing priorities, live events, emerging trends, and time-sensitive opportunities

Ability to use computers and mobile devices for data entry, word processing, and social media content needs

Ability to use smartphones, cameras, microphones, stabilizers/tripods and basic lighting equipment

Must be positive, cooperative, and supportive.

Preferred:

Bachelor's degree in marketing, communications, digital media, journalism, graphic design, or a related field

Experience creating content for an organization or brand; familiarity with social media management, accessibility, and analytics tools.

PHYSICAL DEMANDS

The work is normally light work which requires the ability to exert up to 20 pounds of force occasionally to move, lift, carry, push, pull or otherwise move objects. Additionally, the following physical abilities are required:

Hear/talk/communicate

  • Must be able to exchange information and communicate
    Visual acuity
  • Ability to perceive or detect surroundings
    Mental acuity
  • Able to focus, concentrate, understand, and convey subject matter
    Repetitive motion (i.

e., keyboarding)

Stand/sit/walk/able to move or traverse from one area to another

WORK ENVIRONMENT

Work environment involves everyday risks or discomforts which require normal safety precautions typical of such places as office, meeting, and training rooms; use of safe workplace practices with office equipment; computers for data entry and word processing; avoidance of trips and falls; observance of fire and building safety regulations. Work hours may vary as assigned by supervisor (generally no more than 29 hours per week).