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Social Media Content Creator & Brand Engagement Specialist — Full Time 3D Lash & Brow Academy is hiring a full-time Social Media Content Creator & Brand Engagement Specialist. We are looking for someone creative, organized, proactive, and highly comfortable with social media who can help make 3D Lash & Brow Academy and 3D Lash & Brow Supply recognizable, active, exciting brands online. This is not a position for someone who simply posts graphics. We need someone who understands how to take existing photos, videos, student content, educational content, promotions, events, and long-form videos and turn them into engaging short-form content that makes people stop scrolling.

You will manage content for:

3D Lash & Brow Academy social media Youtube 3D Lash & Brow Supply/product pages Google Business Profile content and updates Academy promotions and announcements Student success and graduation content Clinic/service promotions Events, workshops and guest speakers Email marketing/blasts Community engagement and comment responses Reviews and online brand presence Your responsibilities will include: Create and post Reels/short-form videos Edit existing video footage into engaging social content Create graphics, carousels and promotional content Write captions and calls to action Repurpose long-form videos into multiple pieces of content Maintain a consistent brand look and voice Schedule and organize content Respond to comments and engage with our community Help increase followers, engagement, reach and local brand awareness Promote Dallas and Forney campuses Promote student services and clinic specials Feature students, graduates and success stories Promote products from our supply brand Create and send email blasts Update Google Business Profiles with photos, posts, events and relevant updates Help promote workshops, influencers, guest speakers and partnerships Review analytics and identify what content is performing Recommend new content ideas based on trends and performance We are looking for someone who: Has strong short-form video editing skills Understands Reels, TikTok-style editing and social media trends Can use Canva and video-editing software such as CapCut or similar programs Has good written English Can create attractive, modern beauty-industry content Is organized and can manage multiple pages Can work independently without needing constant instructions Takes initiative Pays attention to deadlines Can follow detailed directions Understands that content should have a PURPOSE — engagement, awareness, enrollment, bookings, sales or community building Is willing to learn the 3D brand deeply Beauty-industry experience is helpful but not required if you are an excellent content creator. Full-Time Position This is a full-time position with ongoing responsibilities. We are looking for someone who wants to grow with the brand, not someone looking for an occasional freelance project.

APPLICATION PROCESS

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PLEASE READ CAREFULLY

Do not simply send us your résumé. Following instructions is part of our hiring process.

To be considered:

Step 1: Watch the YouTube video provided in the application.

https:

//youtu.be/-hhQk56gavU?si=5Ock_MV_KW4JmNz0 Step 2: Take content from that video and create one sample Reel/short-form video that you believe would perform well on social media.

Your sample should demonstrate:

Your editing style Your ability to identify a strong hook On-screen text/captions Pacing Creativity Understanding of our brand/audience Step 3: Submit the Reel along with: Your résumé Portfolio or examples of previous content, if available The programs/apps you use for editing A short explanation of why you edited the video the way you did

Important:

The sample is for hiring evaluation only and will not be published or commercially used by 3D unless you are hired and permission is obtained. Applicants who successfully complete the assignment may be invited to a short interview. What Success Looks Like We want someone who can eventually receive a folder of raw content and think: "I know what to do with this." Not someone who needs Amy to tell them what to post every day. We want you to help us turn: 1 long video ? multiple Reels ? Stories ? graphics ? Google content ? email content ? engagement opportunities. Our goal is to make 3D Lash & Brow one of the most visible and recognizable beauty schools in our markets. If you are creative, dependable, organized and love turning ideas into content, we would love to hear from you

Pay:

$5.00 per hour Expected hours: 40.0 per week

Work Location:

Remote