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E-Commerce Analyst
Plainville, CT
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Overview As an Ecommerce Growth Manager, you'll build and improve digital campaigns that help customers discover products and complete purchases. You'll connect e-commerce strategy with hands-on execution across websites, search, social media, and email.
Your impact:
By using analytics and conversion optimization to refine campaigns and website experiences, you'll help customers find relevant products and make informed purchase decisions. Ecommerce Growth Manager — LifeProof Home Brand Full-Time On-Site, Plainville, CT $85,000-$110,000 / year About LifeProof Home LifeProof Home is the home-focused division of Element 119, a Connecticut-based coatings technology company. LifeProof Home brings pro-grade nano-ceramic protection to everyday households — our flagship multi-surface ceramic coating creates an invisible protective shield that keeps surfaces cleaner and more resistant to stains and wear, alongside a growing line of home-care products. We're part of a family of respected coatings brands (including System X® for automotive, aircraft, and marine), and LifeProof Home is our platform to win in the consumer home market — where roughly 90% of our business runs through Amazon today. The Role We're looking for an Ecommerce Growth Manager to own and grow LifeProof Home, with Amazon at the center of the role. This is a hands-on, revenue-focused seat with full P&L responsibility: you'll run and optimize our Amazon business day to day, drive growth through email and influencer marketing, expand our DTC and retail channels, and own the numbers that matter — sales, margin, and repeat purchase. You'll be both the strategist and the operator. This isn't a role that directs an agency from a distance — you'll be in Seller Central, in the data, and in the campaigns, building the brand into a bigger business. You'll work cross-functionally with operations, product/R&D, and our content/marketing team, with the autonomy and accountability to make LifeProof Home grow. What You'll Own Amazon & Marketplace (the core of the role) Own the Amazon business end to end — listings, A+ content, Brand Store, SEO, pricing, Buy Box, and account health. Plan and manage Amazon advertising (Sponsored Products/Brands) to clear ACoS/TACoS targets; run coupons, deals, and Prime Day. Manage reviews, ratings, and listing issues; forecast demand and coordinate inventory/FBA replenishment with operations. P&L, pricing & growth Own the LifeProof Home P&L — set and deliver revenue, margin, and growth targets, and report performance to leadership. Own pricing, promotions, and margin strategy; grow repeat purchase, cross-sell, and average order value. Track the metrics that matter — sales, CAC, LTV, conversion, retention, and channel performance — and act on them. Email, influencer & channel expansion Build and run email marketing — campaigns, automated flows, and segmentation — to drive conversion and retention. Grow and manage our influencer and partnership program to expand reach and awareness. Grow DTC on Shopify alongside Amazon, and support retail expansion (e.g., Target) as the brand scales. What We're Looking For Hands-on Amazon experience is required — you've personally operated Amazon Seller and/or Vendor Central (listings, advertising/PPC, FBA, and account health) and grown a brand there. 5+ years in ecommerce, digital marketing, or brand/product marketing, ideally with consumer products. P&L experience — you've owned or directly contributed to the revenue and profitability of a brand or product line. A track record of growing an ecommerce business — driving revenue, market share, or customer growth. Strong across digital channels — ecommerce, email, paid, social — and comfortable executing, not just directing. Analytical and commercially minded — fluent with data, budgets, forecasts, and margins. A self-starter who thrives hands-on in a small, fast-moving company. Nice to Have Experience with DTC platforms (Shopify) and email tools (Klaviyo, Mailchimp, or similar). Experience with influencer/partnership programs and paid social. Experience in home goods, cleaning/care, coatings, or an adjacent consumer category. Experience supporting retail/distribution expansion (e.g., Target, big-box).
Compensation & Details Salary:
$85,000-$110,000 per year, commensurate with experience.
Schedule:
Full-time, on-site at our Plainville, CT location.
Impact:
Full ownership of a growing, Amazon-first brand with the backing of an established coatings-technology company. How to Apply Send your resume and a short note about an ecommerce or Amazon business you've grown (and how) to ryan@element119.com. Please include "Ecommerce Growth Manager — LifeProof Home" in the subject line. Element 119 is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Pay:
$85,000.00 - $110,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Health savings account Life insurance Paid time off Retirement plan Vision insurance Application Question(s): Send your resume and a short note about an ecommerce or Amazon business you've grown (and how) to ryan@element119.com. Please include "Ecommerce Growth Manager — LifeProof Home" in the subject line.
DO NOT SKIP THIS STEP.
You will not be considered for this pivotal role if you do not follow up with an email to ryan@element119.com.