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Marketing Analyst
Framingham, MA
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$35.00 - 43.33 per hour We are seeking a highly motivated Consumer Insights & Analytics Contractor to join a high-impact research team supporting a leading Fortune 100 multi-channel retail organization. In this role, you will lead key quantitative and qualitative research initiatives using customer panels and voice-of-customer data to uncover meaningful consumer trends across the U.S. retail landscape. You will translate complex datasets into compelling dashboards, data stories, and strategic recommendations that directly influence leadership decision-making across Marketing, Store Experience, and Merchandising.
Work Arrangement:
Hybrid schedule requiring on-site presence in Framingham, MA every Tuesday and Wednesday, with flexibility for remote work on remaining days.
Responsibilities:
Quantitative Research Leadership:
Lead key tracking studies, including monthly and seasonal tracking insights, panel health management, and customer engagement activities. Voice of Customer (VoC)
Analysis:
Uncover actionable insights from unaided customer feedback to analyze perceptions, market positioning, and brand strengths/opportunities across the retail landscape.
Dashboards & Visual Reporting:
Build clear, user-friendly dashboards and reporting tools to socialize consumer feedback and data trends across broader business teams.
Data Storytelling & Recommendations:
Analyze quantitative datasets and bring the "why" to life through qualitative insights; craft clear, executive-ready presentations that communicate actionable business recommendations.
Cross-Functional Collaboration:
Partner closely with internal business units to ensure insights align with strategic priorities and deliver high-quality work on schedule.
Qualifications:
Education & Experience:
Bachelor's degree with 3-5+ years of experience in consumer insights, market research, or data analytics (retail or agency experience preferred).
Analytical Capability:
Proven experience working with large datasets, customer panels, and quantitative tracking research.
Data Storytelling & Presentation:
Outstanding ability to translate complex data into clear, concise visual stories and actionable business strategies.
Technical Skills:
Advanced proficiency in Microsoft Office (Excel, PowerPoint) and data visualization/dashboarding tools.
Attributes:
Naturally curious, detail-oriented, and passionate about understanding customer behavior in a fast-paced retail environment.
JOBID:
102026-164222 #
LI-CELLA
#LI-CN1
Equal Opportunity Employer:
Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com. Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.