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Marketing Operations & CRM Specialist (On Site) GK3 Capital | Robbinsville, NJ (This is an In-Person Position)

Salary:

$65,000-$80,000 annually (Depending on Experience) Company Overview GK3 Capital delivers digital growth strategies and solutions for the financial services industry. We help asset managers, wealth managers, fintech companies, and investment firms increase assets under management and drive revenue growth through our Digital Distribution™ framework. Our team combines decades of financial services expertise with industry-leading digital marketing capabilities to create measurable business growth for our clients. We are seeking a Marketing Operations & CRM Specialist to join our growing team in our Robbinsville, NJ office. This role is ideal for someone who enjoys combining marketing, technology, CRM systems, and website functionality to build efficient marketing operations and exceptional digital experiences. Position Overview The Marketing Operations & CRM Specialist is responsible for supporting and optimizing GK3's marketing technology ecosystem. This includes managing HubSpot CRM, marketing automation, website integrations, CRM implementations, reporting, and digital marketing operations. This position works closely with our Account Strategy, Paid Media, Creative, Development, and Leadership teams to ensure marketing initiatives are executed efficiently while maintaining data integrity and delivering a seamless digital experience. The ideal candidate is comfortable working across both marketing and technology and enjoys solving technical problems while supporting marketing initiatives. Please apply only if you have hands-on experience with HubSpot CRM and are comfortable supporting website integrations, marketing technology platforms, and technical CRM implementations. Key ResponsibilitiesMarketing Operations Manage and maintain the HubSpot CRM platform. Build and optimize marketing automation workflows and lead nurturing campaigns. Create and maintain contact segmentation, lifecycle stages, and CRM data quality. Execute email marketing campaigns and marketing automation initiatives. Build reports and dashboards to measure campaign performance. Monitor CRM data integrity and maintain database hygiene. Support sales and marketing teams with CRM reporting and operational requests. Track marketing campaigns using UTM parameters and analytics platforms. Assist with campaign optimization and A/B testing. CRM & Integrations Support CRM implementation and onboarding projects for new clients. Configure and maintain HubSpot integrations with websites and third-party applications. Troubleshoot CRM, automation, and integration issues. Maintain CRM forms, landing pages, CTAs, and embedded assets. Assist with API-based integrations between HubSpot and other marketing platforms when needed. Support data synchronization between CRM systems and external applications. Website & Digital Operations Support website migrations and website launches. Assist with website updates across HubSpot CMS, WordPress, and other CMS platforms. Collaborate with developers on website enhancements and technical implementations. Maintain website forms, tracking scripts, and marketing pixels. Support domain, DNS, SSL, redirects, and launch activities. Ensure websites integrate properly with CRM and marketing platforms. Digital Experience Optimization Optimize landing pages, forms, and user journeys. Apply UX and UI best practices to improve engagement and conversion. Assist with website performance improvements and conversion optimization. Core Competencies Marketing Operations CRM Administration Marketing Automation Website Integrations Digital Marketing Technology Project Organization Data Accuracy & Quality Problem Solving Collaboration Strong Written and Verbal Communication Attention to Detail Continuous Learning Technical Skills CRM & Marketing Platforms HubSpot CRM (Required) Marketing automation and workflow development Lead nurturing campaigns Contact segmentation Lifecycle management CRM reporting and dashboards Website & Development Working knowledge of HTML and CSS Basic JavaScript knowledge preferred Experience working with website CMS platforms including WordPress and HubSpot CMS Website migrations Website launches Landing pages and forms Responsive website fundamentals Marketing Technology & Integrations Experience integrating CRM platforms with websites and third-party applications Familiarity with APIs, webhooks, or integration platforms such as Zapier or Make Google Tag Manager Google Analytics Meta Pixel LinkedIn Insight Tag UTM tracking Conversion tracking Website Infrastructure Basic understanding of: DNS SSL certificates Domain management Website hosting Redirects Form integrations Nice to Have HubSpot CMS experience WordPress experience

REST API

familiarity Technical SEO knowledge Google Search Console Experience working in a digital marketing agency Experience supporting financial services marketing Required Qualifications 2-3 years of hands-on experience working within HubSpot CRM. Experience building workflows and marketing automation campaigns. Experience supporting CRM implementations and integrations. Experience working with website forms, landing pages, and CRM-connected websites. Working knowledge of HTML and CSS. Experience troubleshooting CRM, website, or marketing automation issues. Strong analytical and reporting skills. Excellent organizational and communication skills. Strong attention to detail. Ability to manage multiple projects in a fast-paced environment. Preferred Qualifications Bachelor's degree in Marketing, Information Systems, Business, Computer Science, Digital Media, or a related field. HubSpot certifications. Experience with WordPress or HubSpot CMS. Experience with website migrations. Familiarity with APIs and marketing technology platforms. Interest in Marketing Operations, CRM systems, automation, and digital technology.

Pay:

$65,000.00 - $80,000.00 per year

Benefits:

401(k) matching Dental insurance Health insurance Health savings account Paid time off Parental leave Vision insurance Application Question(s): Describe your experience with HubSpot CRM and marketing automation. Please include the specific tasks you have personally completed (such as building workflows, managing contacts, creating reports, email campaigns, or forms). Describe a website or CRM integration project you have worked on. Examples may include website migrations, connecting forms to a CRM, implementing tracking codes, updating a CMS, or troubleshooting technical issues. What was your role, and what technologies did you use? Which of the following marketing technology platforms or technical skills do you have experience working with? Please select all that apply. HubSpot CRM WordPress or another Content Management System (CMS)

HTML/CSS

Website migrations CRM integrations Marketing automation Google Analytics Google Tag Manager None of the above Ability to

Commute:

Robbinsville, NJ 08691 (Required)

Work Location:

In person