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Marketing Assistant / Associate
Grass Valley, CA

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Water Heaters Only, Inc.

Digital Marketing Assistant

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Job Description

Job Overview Water Heaters Only, Inc. has been proud to provide service to customers for 58 years, providing fast, reliable and professional water heater service. We are seeking an energetic and detail-oriented Digital Marketing Assistant to join our dynamic marketing team. In this role, you will play a vital part in executing and optimizing digital marketing campaigns across multiple channels. Your enthusiasm for digital trends, combined with your technical proficiency, will help us enhance our online presence, drive engagement, and achieve measurable results. This paid position offers a fantastic opportunity to develop your skills in a fast-paced environment while contributing to innovative marketing initiatives.
THIS IS NOT A REMOTE POSITION. THE JOB IS LOCATED IN GRASS VALLEY, CA.
Responsibilities Assist in the setup, management, and optimization of paid advertising campaigns across platforms such as Google Ads, Facebook Advertising, and other social media channels. Support content creation efforts including writing blog posts, social media updates, and email marketing campaigns that align with brand voice and marketing goals. Manage website content using content management systems like WordPress and ensure website updates are accurate and timely. Analyze web analytics data using tools like Google Analytics and Google Tag Manager to generate performance reports and identify opportunities for campaign improvement. Collaborate with the design team to produce engaging graphics using Adobe Photoshop, Adobe Creative Suite, or similar tools for digital ads and social media content. Assist in the setup of digital marketing campaigns, monitor their performance, and implement conversion optimization strategies to maximize ROI. Skills Proficiency with SEO tools, Google Analytics, Google AdWords, Google Tag Manager, and web analytics reporting. Strong understanding of SEM (Search Engine Marketing), paid search marketing, and paid advertising campaign management. Experience with social media management platforms and creating social media advertising campaigns on Facebook and other channels. Technical skills including HTML, CSS, website management, and familiarity with content management systems such as WordPress. Knowledge of digital marketing strategies including email marketing, marketing automation, and performance marketing techniques. Creative skills in graphic design using Adobe Photoshop or Adobe Creative Suite to produce compelling visual content. Ability to conduct keyword research, optimize landing pages for conversion, and implement A/B testing for campaign improvements. Excellent communication skills with an eye for detail; capable of working collaboratively within a team environment while managing multiple projects efficiently. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to stand, walk, sit and use hands to operate a computer keyboard. The employee is occasionally required to reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by the job include close vision and ability to adjust focus. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Pay:
$20.00 - $22.00 per hour
Work Location:
In person

Benefits

  • Dental Insurance