Find & Apply For Marketing Manager Jobs in Rocklin, California

About One Day Doors One Day Doors is creating a new category in home improvement. We didn't enter a market, we're building one, and that puts us in a space with little to no established competition, backed by a fast-growing national network of corporate and dealer locations. At our core we're a marketing- and sales-driven company. Growth here isn't a department, it's the culture. It's all built on technology we developed ourselves. Our 3D measuring system captures every door opening in the home, robotic automation builds each door to fit, and every door is painted in our factory on the world's longest door painting line. Then we install the whole house in one day, with no construction mess, at a price homeowners can afford because of the labor our technology saves. It's a product people didn't know they could have, and that makes it a product people say yes to once they see it. Why This Role Matters We have an aggressive multi-year growth plan and a product that sells when homeowners see it. The fuel for that plan is lead flow, and this role runs the engine that produces it. You'll be hands-on with the channels that put qualified homeowners and booked in-home appointments on our calendar every week, in every market. You'll see the results of your work in the numbers right away, and you'll help turn what works into a playbook we can run in every new market we open. The Role This is a hands-on growth and lead-generation role. You'll run the channels that fill our sales funnel (digital, traditional, door-to-door, retail, and B2B partnerships) and you'll own the numbers they produce: qualified leads, booked appointments, and cost per sale. You'll launch campaigns, test constantly, optimize every week, and move spend to whatever is producing. This is not a social-media or brand-only role. It's for someone who loves moving the numbers and wants a lead target with their name on it. How You'll Be Measured Qualified lead and booked appointment volume by market and channel Cost per lead, cost per appointment, and cost per sale Lead-to-appointment conversion and speed to lead Return on marketing spend by channel How quickly new and underperforming markets hit their lead targets What You'll Own Lead and appointment targets. Hit weekly lead and appointment targets across our corporate and dealer markets. Know where you stand every day and what you're doing to close the gap. Digital lead generation. Run paid search, paid social, connected TV, local SEO, landing pages, and email and SMS nurture. Test, optimize, and shift spend to what performs. Traditional and field channels. Manage direct mail, radio, TV, print, events, home shows, and door-to-door canvassing against lead and cost targets. Scale what pays back and cut what doesn't. Testing and optimization. Run a steady test schedule across offers, creative, audiences, landing pages, and channels. Find the winners fast and roll them out. Speed to lead. Work with our call center, human and AI, so every lead is contacted fast and followed up until it books or is ruled out. The sales funnel. Track every stage from lead to appointment to sale, spot where leads drop off, and work with Sales and the call center to fix it. New-market and dealer lead programs. Execute new-market launch campaigns and give our showrooms and dealers lead programs they can run for steady local demand. Retail. Launch and support in-store and retail-partner programs that turn foot traffic into booked appointments. B2B and referral partnerships. Build referral and partner programs with builders, property managers, real estate professionals, and designers that produce measurable leads. Reporting and budget. Keep weekly dashboards by channel, market, and spend in Engine-31, and manage the budget against cost-per-lead and cost-per-appointment goals. Agencies and vendors. Coordinate agencies, vendors, and our in-house creative team to deliver on time and against lead targets, not activity reports.

Your Advantage:

Engine-31 One Day built Engine-31 entirely in-house. It's a proprietary CRM, marketing, operations, and dealer-management platform with modules for market-opportunity sizing, marketing planning, profitability tracking, and AI-assisted performance. Every lead is tracked from first touch to installed job, so you'll always know exactly what each channel, campaign, and dollar is producing. What We're Looking For A track record of growing qualified lead and appointment volume for a B2C business, with numbers you can show Hands-on performance marketing experience: you've personally run campaigns, managed spend, and optimized for cost per lead Experience across digital and traditional channels; retail, canvassing, or partner marketing is a plus Experience in a multi-location, franchise, dealer, home-services, or retail business Strong command of funnel metrics and marketing economics (cost per lead, cost per appointment, CAC, ROAS) A test-and-learn mindset. You make decisions from data and you're comfortable being held to weekly numbers Experience managing agencies, vendors, and a marketing budget Strong organization and follow-through. You keep many channels moving at once. A builder's mindset. You move fast, test often, and care about results. Preferred Bachelor's degree in Marketing, Business, Communications, or equivalent experience 7+ years of marketing experience with a focus on performance marketing or lead generation, including 2+ years managing people, agencies, or programs Experience in home improvement, remodeling, home services, or in-home sales Experience with call centers, appointment setting, or AI calling and texting programs Experience with CRM, marketing automation, call tracking, and dashboarding tools

Compensation:

$110,000-$160,000 BOE, with base salary and a performance bonus tied to lead, appointment, and revenue growth If you love turning marketing dollars into booked appointments and want to help build a new national category, we want to talk to you.

Pay:

$110,000.00 - $160,000.00 per year

Benefits:

401(k) Dental insurance Health insurance Paid time off

Work Location:

In person