Find & Apply For Marketing Manager Jobs in Evanston, Illinois

at Northwestern University in

Evanston, Illinois, United States Job Description Job Opening Id:

54810

Department:

Innovation and New Ventures Salary/Grade:

EXS/7

Job Summary:

The InQbation Lab (The Q) Marketing & Community Manager is responsible for overseeing the daily execution of INVO's and The Q's Integrated Marketing and Communications strategy, and the tactical development of marketing and communications content campaigns (including the annual reports, Board of Trustee reports, donor and gift updates, and other related collateral) across owned channels (website, newsletters, Instagram, LinkedIn, Twitter, TikTok, etc.). The Marketing & Community Manager will also develop original content on innovation and entrepreneurship and pitch to internal/external media channel partners, potential donors, and alumni. This role is also responsible for ideating and implementing community-building initiatives across digital channels and in-person events. The role includes coordinating photography personnel, internal/external freelance writers, and contractors (as appropriate) across several events throughout the year. Some evening and/or weekend hours may be necessary, as dictated by programmatic responsibilities.

•

Note:

Not all aspects of the job are covered by this job description.

Specific Responsibilities:

Marketing and Communications Conceptualizes, writes, edits and produces original multimedia content (copy, video, etc.), and works in close collaboration with University marketing partners, including Global Marketing & Communications and other departments and centers, to distribute The Q's content and source supplemental material. Directs daily implementation of The Q's Marketing and Communications strategy across digital and print marketing, communications, and social media platforms, ensuring content is current and aligned with marketing campaigns and branded positioning for The Q is accurate and engaging. Responsible for conceiving forward-looking content campaigns that align with The Q's strategic foci to engage prospective faculty, start-ups, investors, students, donors, and alumni. Works directly with the AVP of Innovation and the Executive Director to conceptualize strategic content for INVO and The Q's annual report, writes features and minor pieces, and coordinates hiring/manages workflow of temporary personnel, including designers, freelance writers, and/or other contractors as necessary. Writes and edits The Q's development collateral, in collaboration with the Executive Director, INVO, Alumni Relations & Development, Foundation Relations, and others, as necessary. Student Engagement To view full details and how to apply, please login or create a Job Seeker account