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Marketing
Marketing Manager
Elkridge, MD

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Children’s Manor & Children’s Magnet Montessori Schools

Marketing and Enrollment Manager

Job Description

Children's Manor and Magnet Montessori Schools (CMMS) is an early childhood education company dedicated to preparing children to excel in a global society by providing an academically rigorous, engaging, and supportive learning environment grounded in the Montessori method. Visit childrensmagnet.com to learn more. With ten locations across Maryland, CMMS is seeking a Marketing and Enrollment Coordinator/Manager to partner with the marketing and operations teams to execute initiatives that drive student enrollment and support brand growth. Key Responsibilities (include but are not limited to):
  • Support marketing initiatives by planning, executing, and tracking campaigns (email, events, social media, and content marketing).
  • Partner with School Directors and the Admissions Team to communicate with prospective families and follow up on inquiries, with a focus on enrollment conversion.
  • Monitor and report on Facebook ad performance; refresh creative and/or copy approximately monthly (or as needed).
  • Update and develop website content as needed; WordPress and Elementor knowledge preferred.
  • Create, schedule, and manage email marketing campaigns and newsletters (Mailchimp).
  • Maintain, organize, and keep prospect and inquiry lists up to date in the CRM.
  • Pull and analyze basic marketing performance reports (social media insights, website traffic, etc.) and share takeaways with stakeholders.
  • Assist with coordinating events such as open houses and school activities, including promotion and post-event follow-up.
Preferred Qualifications:
  • 3+ years of experience in marketing, admissions/enrollment, ideally in a school setting.
  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • Experience managing websites and social media platforms.
  • Familiarity with digital marketing, SEO/SEM, and analytics tools.
  • Strong written and verbal communication skills, including the ability to create engaging, on-brand content.
  • Comfortable communicating with prospective families via phone, virtual meetings, and in person.
  • Highly organized and detail-oriented, with strong time management and follow-through.
Pay:
Up to $80,000.00 per year
Benefits:
Dental insurance Health insurance Paid time off Vision insurance
Experience:
marketing: 1 year (Preferred) Ability to
Commute:
Elkridge, MD 21075 (Required)
Work Location:
Hybrid remote in Elkridge, MD 21075