Find & Apply For Marketing Specialist Jobs in La Puente, California

Marketing Specialist Advantage Transport Solution Inc La Puente, CA Job Details Full-time $55,000 - $65,000 a year 7 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision insurance Qualifications Marketing project management Website management Basic graphic design principles Teamwork Data analysis reporting Graphic design software Image content creation Managing projects Facebook Marketing analytics Professional art or design Paid search marketing Full Job Description Marketing Specialist - Cosmetics Logistics Job Summary The Marketing Specialist will be responsible for developing and executing marketing strategies that increase brand awareness, generate new business opportunities, and strengthen relationships with existing and prospective customers. The ideal candidate has experience in B2B marketing, logistics, transportation, cosmetics, beauty, e-commerce, or related industries and understands how to create marketing content that speaks to businesses and industry professionals. Key Responsibilities Develop and execute marketing strategies to promote the company's logistics and transportation services. Create and manage content for social media platforms, websites, email campaigns, and other marketing channels. Develop marketing materials, presentations, brochures, advertisements, and promotional content. Research trends within the cosmetics, beauty, skincare, and personal care industries . Identify potential customers, business opportunities, and target markets. Support lead generation and customer acquisition initiatives. Maintain and improve the company's online presence and brand image. Coordinate marketing campaigns and promotional activities. Work closely with sales and operations teams to understand services, customer needs, and industry trends. Highlight the company's specialized capabilities in handling and transporting cosmetic and beauty products. Monitor marketing performance and prepare reports on campaigns, leads, engagement, and other key metrics. Assist with trade shows, industry events, networking opportunities, and promotional activities. Research competitors and identify opportunities to differentiate the company's services. Maintain consistent branding and messaging across all marketing materials. Perform other marketing and business-development duties as assigned. Develop and execute comprehensive digital marketing campaigns utilizing paid advertising platforms such as Google Ads, Facebook Advertising, and social media advertising campaigns. Manage website content through content management systems like WordPress, ensuring SEO best practices are implemented for maximum visibility. Conduct keyword research and utilize SEO tools to enhance organic search rankings and improve web traffic. Optimize conversion rates through A/B testing, landing page improvements, and performance marketing strategies. Create engaging content for various channels including email marketing, social media, and blog posts, leveraging content creation skills and graphic design tools like Adobe Photoshop and Adobe Creative Suite. Analyze web analytics using Google Analytics, Google Tag Manager, and other web analytics reporting tools to monitor campaign performance and inform future strategies. Oversee website management tasks such as

HTML/CSS

adjustments, website updates, and technical SEO enhancements to support overall digital marketing efforts. Qualifications 1-3 years of experience in marketing, preferably in logistics, transportation, cosmetics, beauty, e-commerce, or B2B services . Proven experience with digital marketing tools including Google Ads, SEM (Search Engine Marketing), Google AdWords, and marketing automation platforms. Strong proficiency in SEO techniques, keyword research, web analytics reporting, and performance marketing strategies. Technical skills in HTML, CSS, Adobe Photoshop, Adobe Creative Suite (Photoshop, Illustrator), and content management systems like WordPress. Familiarity with social media management platforms such as Facebook Business Manager for social media management campaigns. Ability to analyze data using Google Analytics and other analytics tools to measure campaign success and identify opportunities for optimization. Experience managing paid advertising campaigns across multiple channels with a focus on paid search marketing and social media advertising campaigns. Excellent content creation skills combined with a keen eye for graphic design to produce visually appealing digital assets. Strong understanding of e-commerce platforms and website management processes to support online sales initiatives. Demonstrated ability to work independently while collaborating effectively within a team environment in a fast-paced setting. Strong written and verbal communication skills. Experience with social media marketing and content creation. Understanding of digital marketing principles. Strong organizational and project-management skills. Ability to manage multiple projects and deadlines. Creative mindset with strong attention to detail. Knowledge of the cosmetics and beauty industry is highly desirable. Preferred Skills B2B marketing experience Lead generation Social media management Content creation Email marketing SEO/website marketing Market research Brand development Customer relationship management Trade show and event marketing Basic graphic design and photography/video skills What We Offer Competitive salary based on experience Opportunity to work in a specialized and growing logistics industry Professional growth and development opportunities Collaborative work environment Opportunity to work directly with cosmetic and beauty brands [Health/Dental/Vision Benefits] [Paid Time Off] [401(k) / Other Benefits]

Pay:

$55,000.00 - $65,000.00 per year

Benefits:

Dental insurance Health insurance Paid time off Vision insurance

Work Location:

In person