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Marketing
Marketing Specialist
Brainerd, MN
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We're looking for someone positive, outgoing, creative, and passionate about our brand and our communities. This role is a great opportunity for someone who wants to grow their marketing skills while making a real impact. We're looking for someone curious, willing to learn, who brings ideas to the table, and has a growth mindset. A big part of this role will be helping take our social media and digital presence to the next level. We want someone who enjoys creating content, spotting opportunities, telling stories, and finding new ways to showcase our customers, employees, community involvement, and the bank brand. This person will work closely with the Marketing Director and will have the opportunity to take on additional marketing responsibilities and grow with the role based on their skills, interests, and experience. This person will also be a strong presence on our frontline helping meet our customers financial needs. Position Summary The Marketing Specialist / Relationship Banker is responsible for supporting the organization's marketing initiatives while providing professional, accurate, and friendly service to customers. This position combines marketing, customer engagement, cash-handling, account-service, and administrative responsibilities. The ideal candidate is organized, detail-oriented, personable, and able to promote products and services while maintaining a high standard of customer service and operational accuracy. Key Responsibilities Marketing & Business Development Assist Marketing Director in developing and coordinating marketing campaigns to promote products, services, events, and community initiatives. Create engaging social media content that brings the brand to life and highlights our customers, employees, communities, and culture. Create and distribute marketing materials, including social media content, email communications, flyers, advertisements, and promotional materials. Maintain and update social media platforms, website content, and other marketing channels. Assist with internal communications and employee-focused marketing, including sharing company news, accomplishments, events, and culture initiatives. Assist with planning community events, customer appreciation activities, and promotional campaigns. Monitor marketing activities and help track campaign engagement and results. Look for opportunities to increase customer awareness, engagement, and use of bank products and services. Help maintain consistent branding, messaging, and the overall bank experience across marketing channels. Collaborate with the Marketing Director, management and other departments to support marketing and business development goals. Teller & Customer Service Duties Greet customers and provide friendly, professional service in person and by phone. Process a variety of banking transactions accurately, including deposits, withdrawals, cash handling, debits & credits, and loan payments. Identify opportunities to upsell banking products such as checking, savings, treasury management, etc. Manage customer relationships through effective relationship management techniques, ensuring ongoing satisfaction and loyalty. Detect and prevent fraud by monitoring transactions for suspicious activity and adhering to security protocols. Balance cash drawer and verify transactions at the beginning and end of each business day. Maintain accurate cash management records and perform cashiering duties with precision using basic math skills and financial software tools. Have an in-depth understanding of electronic banking products. Open and maintain checking, savings, certificate of deposit, IRA and HSA products for new and existing customers Maintain adequate knowledge of commercial products to perform the sale of commercial products and services Assist with ATM, night-drop, and other routine operational duties as assigned. Represent the organization professionally at community events and marketing activities. Perform other duties as assigned
Pay:
$24.00 - $30.00 per hour Expected hours: 35.0 - 40.0 per week
Benefits:
401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Health savings account Life insurance Paid time off
Experience:
Marketing:
3 years (Preferred) Social media marketing: 3 years (Required)
Banking:
3 years (Preferred) Customer service: 3 years (Required) Cash handling: 3 years (Required)