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Content Marketing & SEO Specialist selfpublishing.com - 4.7 West Lake Hills, TX Job Details Full-time $60,000 - $80,000 a year 18 hours ago Benefits Paid holidays Health insurance Dental insurance 401(k) Paid time off Vision insurance Qualifications Website activity analysis Increasing user engagement Affiliate marketing business model SEO error detection and correction Mid-level ROI Online blogs Content marketing SEO projects Conversion optimization Ahrefs Marketing analytics Infographics SEO content writing Outreach events (outreach initiatives) Data analytics technologies Websites Full Job Description About selfpublishing.com

We're Hiring:

Content Marketing & SEO Specialist (Austin, TX — In Office) At SelfPublishing.com , we help people turn their ideas into bestselling books — and their books into movements that change lives. We've helped thousands of authors publish, launch, and grow their impact — reaching millions of readers worldwide. Now, we're looking for a Content Marketing & SEO Specialist to help us amplify that impact even further by driving high-intent traffic, boosting conversions, and helping more authors find us when they need us most. This isn't just about ranking for keywords. It's about creating content that moves people — that inspires action, earns trust, and helps real writers make their dream of publishing a reality. If you're part data nerd, part storyteller, and totally obsessed with growth — this might be your dream role.

Mission / Purpose Your mission:

Grow high-intent organic traffic. That means focusing on the people most likely to work with us — not vanity clicks or empty pageviews. You'll have full creative and strategic freedom to prioritize whatever will move the needle fastest. We want someone who can own growth — from SEO and content to site performance and link strategy — and help us become the go-to authority in the publishing space. ✍️ What You'll Be Doing Updating and republishing blog posts to improve user experience and reader engagement (think: consolidating posts, improving CTAs, fixing links, adding visuals, and tightening up copy) Managing on-page SEO optimizations across existing and new content Executing technical SEO fixes (broken links, schema, internal linking, 301s, etc.) Leading backlink acquisition efforts — creating share-worthy content, infographics, and outreach campaigns that grow our domain authority Publishing new blog content when it supports growth goals — ensuring strong RankMath SEO scores and a smooth publishing process Continuously improving content quality, readability, and engagement Adding and updating affiliate links to maximize organic affiliate revenue Native Genius A talented writer with an analytical mind — someone who can blend creativity, curiosity, and data to craft content that ranks and converts. ✅ You're a Great Fit If You Have Proven experience doubling or tripling organic traffic through content and SEO Deep SEO expertise — from strategy and content optimization to technical fundamentals Strong writing and storytelling skills that bring clarity and authority to every piece A personal passion for books, publishing, or author education An eye for data — you love seeing how content performs and optimizing for impact Bonus Points For Experience in a publishing, education, or creative services business Success building organic traffic around service-based funnels Comfort with analytics tools (Google Analytics, RankMath, Ahrefs, or SEMrush) Familiarity with affiliate optimization and content ROI tracking The Pay $60,000 - $80,000 / year (depending on experience) Perks & Benefits Health, dental, and vision insurance PTO + paid holidays 401(k) option Monthly self-care stipend Work alongside a mission-driven team helping authors make an impact through books

Location:

Austin, TX — this role is in-office, 5 days a week If you're ready to grow traffic, elevate our content game, and help thousands of aspiring authors discover us — we'd love to meet you. Apply now and help us build the future of selfpublishing.com.