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Search Engine Optimization Specialist
Littleton, CO
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Website & SEO Manager Silver Palm Littleton, CO Job Details Part-time | Full-time $16 - $120 an hour 1 hour ago Benefits Employee discount Opportunities for advancement Flexible schedule Qualifications Website management Interpersonal skills Web development E-commerce Online retail experience Data-driven problem-solving Managing projects Marketing analytics Full Job Description Website & SEO Manager Silver Palm Salon Spa MedSpa Littleton, CO Part-Time to Full-Time (20-40 Hours Per Week)
Pay:
$20.00 - $120.00 per hour Job Summary Silver Palm Salon Spa MedSpa is seeking a highly motivated Website & SEO Manager to help grow our online presence, increase appointment bookings, and build a successful e-commerce business. This is a hands-on role for someone who can do more than basic website updates. We are looking for a growth-minded professional who can improve our website, dominate local search results, manage our Google Business Profile, create SEO-driven content, acquire quality backlinks, build citations, and develop a profitable Shopify store. We offer a unique compensation structure that rewards results. Candidates may start between $20-$30 per hour based on experience, with significant earning potential as measurable business goals are achieved. Exceptional performers who drive substantial growth in traffic, bookings, and Shopify sales may advance to compensation levels of up to $120 per hour. If you are confident in your ability to generate real business growth through SEO, website optimization, and e-commerce, we would like to speak with you. ResponsibilitiesWebsite Management Manage and continuously improve the company website Create and optimize service pages, landing pages, and location pages Improve website speed, user experience, and conversion rates Identify and implement opportunities to increase appointment bookings Maintain website content and ensure all pages follow SEO best practices Local SEO Develop and execute local SEO strategies Optimize and manage Google Business Profile Create weekly Google Business Profile posts Improve rankings in Google Search and Google Maps Conduct keyword research and competitor analysis Monitor rankings and search performance Build and maintain local citations Content Creation Write and publish SEO-optimized blog articles Develop keyword-focused content strategies Create service-specific and location-specific content Optimize metadata, images, headings, and internal linking Link Building & Authority Development Develop backlink acquisition strategies Conduct outreach to local businesses, industry websites, and media outlets Build high-quality backlinks and citations Identify partnership and guest posting opportunities Monitor and improve domain authority Shopify Store Development Build and launch a Shopify store Create product collections and categories Upload and optimize products Write compelling product descriptions Improve online sales performance Manage promotions and e-commerce growth initiatives Develop strategies to increase recurring online sales Analytics & Reporting Monitor website traffic, rankings, and conversions Track SEO and e-commerce performance Provide monthly reporting and recommendations Use data to identify growth opportunities and measure success Required Qualifications Minimum 2 years of SEO, digital marketing, or website management experience Experience with local SEO and Google Business Profile optimization Experience with WordPress or comparable CMS platforms Experience with Shopify or other e-commerce platforms Strong understanding of on-page and off-page SEO Experience with backlink acquisition and citation building Strong written communication skills Ability to work independently and manage projects without constant supervision Strong problem-solving and analytical skills Preferred Qualifications Experience working with salons, spas, medspas, wellness, beauty, or aesthetic businesses Experience using Google Analytics and Google Search Console Experience with SEMrush, Ahrefs, BrightLocal, Local Falcon, or similar SEO software Experience with HTML, CSS, and basic web development Experience launching and growing Shopify stores Experience generating measurable revenue growth through SEO and e-commerce Growth & Compensation Structure This role is designed for ambitious individuals who want to grow with the company. Starting compensation is based on experience and qualifications. Future raises and advancement opportunities will be based on measurable performance rather than tenure. Performance reviews will be conducted regularly and may include increases based on: Growth in website traffic Improvement in Google rankings Growth in Google Business Profile visibility Appointment bookings generated through organic search Growth in Shopify revenue Backlink and citation acquisition Website conversion improvements Overall contribution to company growth The right candidate may have the opportunity to advance from Website & SEO Manager into a senior digital growth leadership role. What Success Looks Like Within the first 12 months, we expect the successful candidate to: Improve local Google rankings Increase organic website traffic Generate more appointment bookings Build and grow a Shopify store Increase online product sales Expand backlink and citation profiles Improve overall online visibility and lead generation Application Requirements To be considered, applicants must submit: Resume Portfolio of websites managed Examples of SEO results achieved Examples of Google Business Profiles managed Examples of backlink or citation campaigns completed Shopify stores built or managed Brief explanation of how you would improve Silver Palm's online presence Required Screening Questions What local businesses have you helped rank on Google? What SEO tools do you use regularly? Have you built a Shopify store? If so, provide examples. What is your process for acquiring backlinks and citations? What would be the first three actions you would take to improve Silver Palm's website and online visibility? Applicants who can demonstrate measurable SEO results, website growth, and e-commerce success will receive priority consideration.
Pay:
$16.00 - $120.00 per hour Expected hours: 20.0 - 40.0 per week