Find & Apply For Search Engine Optimization Specialist Jobs in Raleigh, North Carolina

Description We are seeking an

SEO/AEO/GEO

Specialist to improve organic search visibility, optimize digital content, and increase brand discoverability across traditional search engines and AI-powered platforms. The ideal candidate will have hands-on experience with Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO), along with strong analytical and content optimization skills. Key Responsibilities

+ Develop and execute SEO, AEO, and GEO strategies to improve organic traffic, search rankings, and AI-generated search visibility.

+ Conduct keyword research, competitor analysis, and content audits to identify optimization opportunities.

+ Optimize website content, metadata, structured data, and technical SEO elements.

+ Improve content visibility across AI-powered platforms such as ChatGPT, Google AI Overviews, Perplexity, and Gemini.

+ Monitor website performance, organic traffic, and search trends to identify opportunities for improvement.

+ Collaborate with content, marketing, and web development teams to implement optimization strategies.

+ Track and report on SEO performance, AI search visibility, and engagement metrics. Requirements + 2-5+ years of experience in SEO, digital marketing, or organic search optimization.

+ Strong understanding of SEO best practices, AEO, GEO, and emerging AI search trends.

+ Hands-on experience with Semrush, Ahrefs, Google Analytics 4 (GA4), and Google Search Console.

+ Experience with WordPress or similar CMS platforms.

+ Knowledge of technical SEO, on-page optimization, schema markup, and structured data.

+ Experience optimizing content for traditional search engines and AI-powered search platforms.

+ Strong analytical, problem-solving, and communication skills. Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .