Find & Apply For Social Media Strategist / Specialist Jobs in Oswego, New York

Job Overview We are seeking a dynamic and energetic Social Media Coordinator to elevate our brand's online presence across multiple platforms. In this role, you will craft compelling content, manage social media campaigns, and analyze digital marketing performance to engage audiences and grow our community. Your creativity and strategic thinking will drive brand awareness, foster relationships with followers, and support overall marketing objectives. This paid position offers an exciting opportunity to shape our digital voice and make a meaningful impact in the digital marketing landscape. Duties Develop and implement engaging social media content strategies tailored to various platforms such as Facebook, Instagram, LinkedIn and TikTok. Create high-quality visual content using Adobe Photoshop, Adobe Illustrator, and other media editing tools to enhance posts and campaigns. Manage social media scheduling and publishing through tools like Buffer to ensure consistent brand messaging. Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities. Conduct keyword research and optimize content for SEO to increase visibility across search engines and social platforms. Analyze social media analytics and marketing online analytics to measure campaign performance and inform future strategies. Collaborate manage relationships with influencers, and support branding initiatives. Oversee paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and engagement. Track media performance analytics, monitor digital marketing performance metrics, and prepare detailed reports on campaign success. Engage actively with followers by responding to comments, messages, and inquiries to foster community growth. Skills Proven experience in social media management, content creation, and digital marketing performance monitoring. Strong graphic design skills with proficiency in Adobe Creative Suite (Photoshop, Illustrator) for media editing and visual storytelling. Expertise in social media platforms' features, algorithms, advertising tools, and analytics dashboards such as Google Analytics. Knowledge of SEO best practices, keyword research techniques, and web analytics tools for optimizing content reach. Excellent written communication skills with the ability to craft compelling posts that align with branding guidelines. Familiarity with social listening tools like Buffer for monitoring brand reputation and industry trends. Ability to analyze data from social media analytics tools to evaluate campaign effectiveness and adjust strategies accordingly. Strong relationship management skills for collaborating with internal teams, influencers, media outlets, and stakeholders. Experience in video editing for creating engaging multimedia content that captures audience attention. Attention to detail for proofreading content before publishing while maintaining a lively tone that motivates audiences. Join us as a Social Media Coordinator if you're passionate about digital storytelling, thrive in a fast-paced environment, and want to help shape a vibrant online community through innovative content marketing!

Pay:

$17.00 - $20.00 per hour

Work Location:

In person