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Social Media Strategist / Specialist
Shelbyville, TN

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American Veterans United llc

Social Media Specialist

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Job Description

Social Media Specialist American Veterans United llc Shelbyville, TN Job Details Part-time | Full-time $20 - $30 an hour 2 days ago Benefits Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Retirement plan Qualifications Interpersonal skills Customer inquiry handling Graphic design Attention to detail Facebook Instagram Full Job Description Overview We are seeking a dynamic and innovative Social Media Specialist to elevate our brand presence across digital platforms. In this role, you will craft compelling content, engage with our online community, and implement strategic campaigns that resonate with diverse audiences. Your expertise in social media marketing, content creation, and digital analytics will drive brand awareness and foster meaningful relationships with followers. Join us to shape engaging narratives that inspire action and amplify our brand voice in a competitive digital landscape. Duties Develop and execute comprehensive social media strategies aligned with marketing goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create high-quality, engaging content including graphics, videos, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing software. Manage daily social media operations using management tools such as Hootsuite and Buffer to schedule posts, monitor engagement, and optimize content delivery. Conduct social listening to gather insights on audience sentiment, trending topics, and competitor activity to inform content planning and campaign adjustments. Analyze social media performance metrics using analytics tools like Google Analytics and platform-specific insights to measure ROI and refine strategies. Implement paid advertising campaigns on platforms like Facebook Advertising to boost reach and target specific demographics effectively. Maintain active relationships with online communities by responding promptly to comments, messages, and inquiries while upholding brand voice standards. Monitor digital marketing performance through KPIs such as engagement rates, click-through rates, conversions, and media performance analytics to ensure continuous improvement. Skills Proven experience in social media management with a strong understanding of various social media platforms' features and best practices. Proficiency in content creation tools including Adobe Photoshop, Adobe Illustrator, and video editing software for media production. Expertise in social media analytics tools like Google Analytics, Facebook Insights, and platform-specific reporting dashboards for data-driven decision-making. Knowledge of SEO principles, keyword research techniques, and web analytics to enhance content visibility online. Strong written communication skills with the ability to craft compelling narratives tailored for different audiences. Ability to manage multiple projects simultaneously while maintaining attention to detail in proofreading and editing content. Familiarity with digital marketing performance monitoring tools such as Hootsuite, Buffer, and marketing online analytics platforms. Experience in public relations strategies to manage brand reputation across digital channels effectively. Skills in relationship management to foster community engagement and influencer collaborations within the social media ecosystem. Join us as a Social Media Specialist to harness your creativity and analytical skills in a fast-paced environment where your efforts directly impact our brand's growth!
Pay:
$20.00 - $30.00 per hour Expected hours: 20.0 - 40.0 per week
Benefits:
401(k) 401(k) matching Dental insurance Paid time off Retirement plan Vision insurance
Work Location:
Hybrid remote in Shelbyville, TN 37160

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Other Retirement and Savings
  • Dental Insurance