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Account Executive
Chicopee, MA
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WWLP-TV

Multi-Platform Sales Account Exe-Digital

Job Description

Jobs › Chicopee, MA › Multi-Platform Sales Account Exe-D… WWLP-TV Multi-Platform Sales Account Exe-Digital Chicopee, MA Apply
POSITION
Multi-Platform Sales Account Executive (Digital Focus) This role is ideal for a consultative seller who thrives on prospecting, building client relationships, and helping businesses grow through innovative digital marketing solutions. The successful candidate will be responsible for developing a book of business, generating new revenue, and delivering customized advertising strategies across our full suite of digital and broadcast platforms. At WWLP-22News, our experienced marketing consultants provide a one-stop solution for our clients\' advertising and marketing needs. Through a client-focused approach, we help businesses solve complex marketing challenges with customized campaigns that connect with consumers across television, streaming, digital, social, mobile, and emerging media platforms. We pride ourselves on being trusted marketing partners, providing strategic guidance, campaign execution, and measurable results that help local and regional businesses grow. Position Summary The Multi-Platform Sales Account Executive will serve as a strategic marketing consultant to businesses throughout Eastern Massachusetts. The primary objective of this role is to generate new digital advertising revenue while leveraging the full power of the WWLP and Nexstar Media portfolio to deliver impactful marketing solutions. Qualifications & Skills ? Bachelor\'s degree in Marketing, Advertising, Communications, Business, or a related field; equivalent professional experience will be considered. ? Minimum of one year of successful sales experience; media, advertising, marketing, or digital sales experience preferred. ? Proven ability to prospect, develop new business, and grow client relationships. ? Strong consultative selling, presentation, negotiation, and relationship-building skills. ? Understanding of digital advertising solutions, including display, video, social media, streaming/OTT, programmatic, search, and audience targeting preferred. ? Demonstrated ability to meet or exceed revenue goals. ? Excellent communication, organizational, and time-management skills. ? Proficiency with CRM platforms, Microsoft Office, and digital sales tools. Self-motivated, competitive, and driven to succeed in a fast-paced environment. ? Valid driver\'s license and acceptable driving record. Compensation & Benefits ? Starting guarantee of \$60,000 annually, with uncapped commission potential. ? Opportunity to build a high-growth territory with significant earning potential. ? Comprehensive benefits package and professional development opportunities. Why Join WWLP-22News? ? Represent a trusted local media brand backed by the scale and resources of Nexstar Media Group. ? Sell a comprehensive suite of digital and broadcast marketing solutions. ? Own and grow a high-potential territory in Eastern Massachusetts. ? Work with an experienced, collaborative team focused on helping businesses succeed. Success Profile The ideal candidate is a hunter-minded sales professional who is passionate about digital marketing, enjoys creating new business opportunities, and is energized by helping clients achieve measurable business results through innovative advertising solutions.
SEE THE WWLP WEBSITE FOR MORE INFORMATION
Active Filters Multi-Platform Sales Account Exe... Chicopee, MA Clear All Apply

Benefits

  • Professional Development
  • Dental Insurance
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