Find & Apply For Advertising Sales Representative Jobs in Gaffney, South Carolina

Overview Are you passionate about shaping compelling digital narratives and engaging audiences across multiple social media platforms? We are seeking a dynamic and energetic Social Media and Marketing Coordinator to drive our online presence, craft captivating content, and elevate brand awareness through innovative marketing strategies. This paid role offers an exciting opportunity to influence digital conversations, monitor marketing performance, and collaborate with creative teams to deliver impactful campaigns. If you thrive in a fast-paced environment and possess a keen eye for detail, this is your chance to make a meaningful impact in the digital marketing landscape. Duties Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase engagement and brand visibility. Create high-quality, engaging content including graphics, videos, photography, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator. Manage social media scheduling and publishing using tools such as Hootsuite and Buffer to ensure consistent brand messaging. Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities; utilize this data for strategic adjustments. Conduct keyword research and optimize content for SEO to improve organic reach and search engine rankings. Analyze media performance metrics using Google Analytics, social media analytics tools, and marketing online analytics platforms; prepare reports to measure campaign success. Coordinate with public relations teams to manage media outreach, press releases, and relationship management with influencers or partners. Oversee paid advertising campaigns on Facebook Advertising and other social media ad platforms to maximize ROI. Proofread all content for accuracy, branding consistency, and clarity before publication. Support e-commerce initiatives by integrating social media content with online sales channels to drive conversions. Experience Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns. Proficiency in graphic design software such as Adobe Photoshop and Illustrator; experience with video editing tools is a plus. Hands-on experience with social media management tools like Hootsuite or Buffer for scheduling and analytics. Knowledge of SEO best practices, keyword research techniques, and web analytics platforms including Google Analytics. Familiarity with social listening tools and techniques for monitoring brand reputation and market trends. Strong understanding of social media platforms' algorithms, advertising options, and content marketing strategies. Excellent writing skills with the ability to craft compelling content tailored to diverse audiences. Ability to analyze data from multiple sources to assess campaign performance and inform future strategies. Join us as a Social Media and Marketing Coordinator if you're ready to energize our brand's digital voice through innovative content creation, strategic planning, and performance analysis!

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