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Business Development / Sales Manager
Westerly, RI
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COMPANY, located in Westerly, Rhode Island, is seeking an experienced capital equipment sales professional to identify, develop, and secure new business opportunities in markets adjacent to sheet-fed printing and converting. Reporting directly to the President, this is a senior individual-contributor role focused on hands-on prospecting, market development, consultative equipment sales, and profitable revenue growth. The successful candidate will personally build and manage a qualified pipeline, develop new customer relationships, and guide complex machinery opportunities from initial discovery through proposal, negotiation, and award. This person will work closely with MAXSON engineering, operations, Customer Service, and company leadership to translate customer production requirements into technically appropriate equipment solutions. This is not a traditional people-management position. The role is designed for a self-directed business-development professional who is comfortable creating opportunities—not merely managing established accounts or responding to inbound inquiries. Key Responsibilities Personally identify, prospect for, and develop new capital equipment opportunities within printing, converting, packaging, finishing, mailing, paper handling, web handling, and related manufacturing industries. Develop and execute written territory and market-development plans that identify target industries, geographic concentrations, priority accounts, decision-makers, and planned outreach activity. Build relationships with plant managers, operations and production leaders, engineers, business owners, and other stakeholders involved in capital equipment decisions. Generate and qualify opportunities through direct prospecting, industry relationships, referrals, networking, trade shows, professional associations, and targeted market research. Develop a strong working knowledge of MAXSON's equipment capabilities and use a consultative, application-focused sales approach to understand customer problems and recommend value-added solutions. Conduct customer discovery discussions, site visits, and equipment demonstrations; gather the material, production, application, and technical requirements necessary to develop accurate proposals. Collaborate with engineering and operations to evaluate applications, define equipment scope, address customization requirements, and prepare technical and commercial proposals. Manage opportunities through the complete sales cycle, including qualification, solution development, proposal presentation, follow-up, negotiation, close, and post-sale transition. Maintain complete and current customer, contact, activity, opportunity, quotation, and forecast information within MAXSON's CRM system. Provide regular, disciplined reporting on prospecting activity, pipeline development, forecasts, quotations, lost opportunities, competitive activity, and market feedback. Promote MAXSON's broader customer offering, including new machinery, retrofit and upgrade opportunities, replacement parts, field service, training, and extended service programs. Represent MAXSON professionally at customer facilities, industry trade shows, conferences, and association events throughout North America. Provide market intelligence regarding customer needs, competitive products, pricing, industry trends, and potential product or market opportunities. Operate effectively as a self-directed individual contributor while maintaining consistent communication and coordination with MAXSON leadership and internal teams. Required Qualifications Seven or more years of successful capital equipment or industrial machinery sales experience. Experience selling machinery into printing, converting, packaging, finishing, paper handling, web handling, industrial automation, material handling, or closely related manufacturing markets. Demonstrated record of personally prospecting for, developing, and closing new capital equipment business—not solely managing established accounts, responding to inbound leads, or supervising other salespeople. Experience managing complex, consultative sales involving technical requirements, customization, multiple decision-makers, and extended sales cycles. Technical aptitude and the ability to understand manufacturing processes, machinery applications, customer specifications, and production challenges. Strong communication, presentation, questioning, negotiation, organization, and follow-through skills. Demonstrated ability to work independently, manage multiple opportunities and priorities, and remain accountable for activity and results in a remote environment. Working proficiency with CRM systems and standard business productivity tools. Ability and willingness to travel regularly throughout North America, including customer visits, trade shows, and periodic travel to MAXSON's Westerly, Rhode Island facility. Preferred Background Sales experience with a machinery designer or manufacturer rather than exclusively through distribution. Experience with printing presses, converting equipment, finishing systems, packaging machinery, paper or web handling equipment, industrial automation, or material handling systems. Established relationships within relevant manufacturing industries, or a demonstrated ability to create a productive network and open a new territory. Experience developing technical quotations and participating in application review, equipment demonstrations, factory acceptance testing, or post-sale project transition. Familiarity with after-sales business, including retrofit projects, spare parts, field service, training, or service agreements. Associate or bachelor's degree in business, engineering, manufacturing, or a related discipline; equivalent directly relevant experience will also be considered. Performance Expectations Performance will be evaluated on the quality and growth of the sales pipeline; disciplined prospecting and CRM activity; development of new customers and adjacent markets; accuracy and timeliness of forecasts and reporting; sales revenue and gross-profit contribution; effectiveness of internal collaboration; and professional representation of MAXSON in the market. About MAXSON Founded in 1912, MAXSON
AUTOMATIC MACHINERY COMPANY
designs and manufactures custom rotary cutting and sheet-handling equipment for customers in printing, converting, packaging, and related manufacturing industries. From its facility in Westerly, Rhode Island, MAXSON combines application engineering, precision manufacturing, assembly, and lifetime customer support to deliver durable equipment solutions tailored to demanding production environments. Candidate Profile The ideal candidate is a technically curious, persistent, and credible sales professional who enjoys finding new markets, opening doors, understanding how customers manufacture their products, and converting operational challenges into well-defined machinery opportunities. MAXSON welcomes candidates whose experience closely matches the role, including those who bring transferable capital-equipment expertise from adjacent manufacturing sectors.
Pay:
$90,000.00 - $140,000.00 per year
Benefits:
401(k) matching Dental insurance Health insurance Life insurance Paid time off Tuition reimbursement Vision insurance