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Sales
Sales Representative
Arcadia, CA
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delivers innovative IP video surveillance and integrated security solutions, including network cameras, network video recorders (NVRs), AI-powered video analytics, and advanced security technologies. Our solutions help customers enhance security, improve visibility, and create smarter, more connected environments. We are looking for a motivated, customer-focused Inside Sales Representative to support revenue growth by developing new business opportunities, building customer relationships, and promoting LILIN's portfolio of video surveillance and security solutions. About the Role As an Inside Sales Representative, you will play an important role in generating new business, supporting existing accounts, qualifying leads, and converting sales opportunities into revenue. You will engage with customers by phone, email, and other communication channels to understand their needs, recommend appropriate solutions, and guide them through the sales process. Working closely with regional sales representatives, distributors, security integrators, consultants, and end users, you will help expand LILIN's customer base, strengthen relationships, and achieve established sales objectives. The ideal candidate is proactive, organized, and results-driven, with strong communication skills and a genuine interest in sales, technology, and customer success. Key Responsibilities Business Development & Lead Generation Identify and pursue new business opportunities through outbound calls, emails, lead follow-up, and prospecting activities. Qualify inbound leads and determine customer needs, project requirements, and sales potential. Develop relationships with security integrators, distributors, consultants, and end-user accounts. Maintain consistent follow-up with prospects to advance opportunities through the sales pipeline. Identify opportunities to introduce LILIN products and solutions to new customers. Support regional sales representatives with prospect development, appointment setting, and territory sales initiatives. Maintain a healthy pipeline of qualified opportunities, targeting coverage of approximately 3× assigned sales goals. Customer Relationship Management Build and maintain strong relationships with existing customers and prospective accounts. Respond promptly to customer inquiries regarding products, availability, pricing, and solutions. Identify upselling and cross-selling opportunities across LILIN's product portfolio. Maintain regular communication with customers to understand their needs and identify future sales opportunities. Coordinate with technical support, customer service, and internal sales teams to address customer questions and resolve issues. Deliver a professional and responsive customer experience that encourages repeat business and long-term loyalty. Sales Execution & Account Support Prepare quotations, proposals, and product recommendations based on customer requirements. Present LILIN's IP cameras, NVRs, AI analytics, and integrated security solutions to prospective and existing customers. Follow up on quotations and open opportunities to move deals toward completion. Negotiate pricing within established company guidelines and help close profitable business. Meet or exceed monthly, quarterly, and annual sales targets. Coordinate with field sales representatives on customer opportunities, project updates, and account development. Maintain accurate records of customer interactions, sales activities, opportunities, and follow-up tasks in HubSpot CRM. Sales Administration & Reporting Maintain accurate customer information, opportunity details, and sales forecasts in HubSpot. Track prospecting activity, lead status, quotations, and sales progress. Provide timely updates on pipeline activity and potential business opportunities. Collaborate with internal teams to ensure efficient order processing and customer follow-through. Identify opportunities to improve sales processes, customer responsiveness, and overall sales productivity. What We're Looking For Previous experience in inside sales, sales support, customer service, account management, or business development. Strong verbal and written communication skills, including professional phone and email etiquette. Demonstrated ability to build customer relationships, follow up consistently, and identify sales opportunities. Confidence in prospecting, qualifying leads, presenting products, and closing sales. Strong organizational skills and the ability to manage multiple accounts and opportunities simultaneously. A goal-oriented mindset with the motivation to achieve measurable sales results. Familiarity with CRM systems; HubSpot experience is a plus. Ability to learn technical products and communicate their benefits clearly to customers. A collaborative, customer-focused approach and willingness to work closely with regional sales representatives and internal teams. Preferred Qualifications Experience in video surveillance, physical security, networking, access control, or related technology markets. Familiarity with security integrators, distributors, consultants, or business-to-business technology sales. Experience selling technical products or solutions to commercial customers. How Success Is Measured Success in this role will be measured by your ability to: Achieve or exceed assigned sales and revenue targets. Generate qualified leads and develop new customer relationships. Maintain a healthy sales pipeline with a target of approximately 3× coverage. Convert qualified leads and quotations into closed business. Grow revenue through repeat business, upselling, and cross-selling. Maintain accurate CRM records and timely customer follow-up. Deliver a positive customer experience and contribute to overall regional sales growth. Why Join LILIN? Represent an established portfolio of IP video surveillance and intelligent security solutions. Develop valuable sales experience in a technology-driven industry. Build relationships with security professionals, integrators, distributors, and end users. Contribute directly to business growth and customer success. Work collaboratively with an experienced sales team in a dynamic environment. Ready to Grow Your Sales Career? If you are a motivated sales professional who enjoys connecting with customers, developing new business, and turning opportunities into results, we want to hear from you. Join LILIN in Arcadia, California, and help customers discover smarter video surveillance and integrated security solutions.
Pay:
$53,200.00 - $80,000.00 per year
Benefits:
401(k) Dental insurance Health insurance Vision insurance