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Sales
Sales Representative
Trafford, PA

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Sales Leader

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Job Description

A 45-Year-Old Company. A Startup Opportunity. Salary of 80K a year, or more depending on previous earnings history. Commissions, bonuses, and overrides should easily bring a successful candidate's first-year income to at least 120K. Excel Sportswear is looking for an exceptional sales leader to join our executive team of highly motivated individuals building the future. This is a high-energy growth position, not simply maintenance. We are looking for a leader who can sell, recruit, train, build systems, and accelerate growth. Since 1982, Excel Sportswear has helped companies, schools, organizations, and businesses, including Fortune 100 companies like Honda, BMW, and Mack, produce products that tell their stories through custom apparel and promotional-product graphics. We have 20 artists on staff. Our graphics focus on what these companies do, their products and services, not simply their logo or name. A picture, or in our case, a high-quality creative graphic, is worth many thousands of words. We create graphics that show what our customers do, what makes them different, and why their story matters.
Take a look:
www.excelsportswear.com Our experienced in-house creative team, extensive production capabilities, proven sales systems, and more than four decades of custom artwork and industry knowledge make us a one-of-a-kind source for premium promotional products. The foundation is already here.
Our next step:
bring in the person who can help seize the opportunity and exponentially build on our success. Why Now after over 40 years in business? For more than 40 years, our only challenge was creating the ideas that would light the fire and help customers understand the impact our designs could have. From "walking talking billboards" worn by their customers to instant morale boosters for their employees, family, and friends, the graphics tell the story of their organizations, not just a name or a logo. That's changing; the world is coming our way. AI has brought out our creative abilities like never before. In the past, we had to tell the client what their art would look like- now we can show them, and they participate in the process. How? Excel has developed our own AI-powered Art Concept Generator, backed by decades of Excel artwork, professional illustration, and real-world production experience. Unlike other AI, ours is built for screen printing and designed by industry professionals. Over 40 years of graphic experience is wrapped in an easy and fun-to-use Concept Generator. In minutes, we can show prospects what their new concept will look like, then our artists turn it into art. Unlike generic AI art tools, our system is built for apparel production. Designs can reflect the customer's equipment, products, people, school, industry, history, or story—then move directly into production. This creates an entirely new sales opportunity. Customers who once had to wait for artwork can now see possibilities in seconds. Customers who previously needed large minimum quantities can now be offered lower-quantity digital programs. Prospects can engage with the design before placing an order. Your responsibility will be to turn those advantages into measurable sales growth. How This Job Begins You will sell before you lead. You will learn Excel's process by doing it: Make outbound calls Create opportunities Use our Concept Generator as part of the sales process Develop prospects Close orders Learn our customers and markets Master our structured outbound sales system We want a leader who earns the sales team's credibility by proving the process works—not someone who manages exclusively from behind a desk. Once you understand and can execute the system, your responsibility expands. What You Will Build You will help take our existing sales organization to a significantly higher level. Double the size in the next year.
That includes:
Leading and developing our current 14-person sales team Improving prospecting, follow-up, closing, and account-development skills Building strong daily sales discipline and accountability Integrating AI and the Excel Concept Generator into the sales process Developing repeatable sales training systems Recruiting productive salespeople Improving new-hire ramp-up time Coaching under-performers and developing future top producers Identifying new markets and sales channels Building measurable systems for leads, opportunities, conversion, and revenue Helping develop both our traditional premium custom program and our new lower-minimum digital sales opportunities Creating a culture focused on activity, improvement, accountability, and results What You Need to Bring We can teach you our industry, products, artwork, customers, and systems. You need to bring the sales ability and leadership. We are looking for someone with: A documented record of strong personal sales performance Proven sales management experience Experience recruiting, coaching, and developing salespeople Strong telephone and outbound prospecting skills Excellent organizational and follow-through skills Confidence using CRM and sales-management technology A high level of computer proficiency Strong familiarity with AI tools and how they can improve sales productivity The ability to create structure and accountability High energy, resilience, urgency, and competitiveness The willingness to personally demonstrate what successful selling looks like You should be someone who has already proven you can sell and lead—and is now looking for a larger opportunity. Compensation and Opportunity To start, you will receive guaranteed total annual compensation of $100,000, combining salary, personal commissions, and team overrides, plus benefits and additional performance-based earning potential. We are looking for someone who sees six figures as a starting point, not a finish line. This role is for someone who wants their compensation and responsibility to grow with the results they create. Exceptional performance can create a genuine path toward: Director → Vice President → Long-Term Financial Independence. You will work directly with Excel's President, ownership, and senior leadership team. This is an opportunity to significantly impact the future of an established, profitable company with substantial untapped growth potential. Why Excel The promotional products and advertising specialty industry represents tens of billions of dollars in annual business.
Excel already has:
More than 40 years of industry experience The ability to make calls with first-contact closes Tens of thousands of repeat buyers Major brand relationships A highly experienced creative team In-house production capabilities Proprietary AI-assisted design technology Established sales systems A large customer and prospect database New opportunities in both premium, custom and lower-quantity digital apparel We are not asking someone to reinvent Excel. We are looking for someone who can take what already works and build it into something much larger. Location This is a full-time, on-site leadership position in Trafford, Pennsylvania. You must live within a practical daily commuting distance or be prepared to relocate before starting. How to Apply Please send us: Your résumé Your current location or relocation plan Specific examples of what you have personally sold The size and type of sales teams you have managed Examples of salespeople you have recruited or developed Measurable examples of sales growth you helped create If you are a proven sales producer and leader who wants the opportunity to really Excel, we want to hear from you.
Pay:
From $80,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Paid time off Parental leave Vision insurance
Work Location:
In person

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Health Insurance
  • Dental Insurance