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Sr Digital Engineer Solo Brands - 2.4 Grapevine, TX Job Details 1 day ago Qualifications UX prototyping CSS Requirements specification Requirements design Bucket testing E-commerce website design E-commerce JavaScript frameworks Prototype creation Data analytics WCAG Experimental design UI implementation Front-end component implementation Accessibility in interaction design Prototypes Marketing controlled experiments research HTML Cross-functional communication Conversion rate optimization (CRO) Full Job Description This is a senior individual contributor role. We're ideally looking for someone in the Dallas/Fort Worth area, but we're open to remote for the right candidate — with the expectation of occasional in-person collaboration. What You'll Do Own the end-to-end execution of A/B tests and personalization campaigns across Solo Brands' e-commerce properties Act as the first responder for high-priority, time-sensitive front-end requests — including executive-driven initiatives that need to move fast without sacrificing quality Partner closely with the UX Team to translate concepts into clear, dev-ready requirements for the engineering team Implement front-end solutions directly when speed demands it — you're not just an architect, you build Architect and maintain our experimentation and personalization framework, establishing best practices, governance, and a test-and-learn culture Use data to inform solution design, define success metrics, and drive continuous improvement across the customer journey Ensure page speed, usability, and accessibility are foundational to every solution — not afterthoughts Evaluate and recommend tools, platforms, and integrations that improve experimentation velocity and personalization capabilities Collaborate cross-functionally with UX, CX, marketing, and product stakeholders to identify optimization opportunities Contribute to technical discovery and scoping for larger digital initiatives What You Bring Required Deep front-end development expertise — HTML, CSS, JavaScript, and React; you can build and ship production-quality UI without a net Hands-on experience with A/B testing and personalization platforms — you've run experiments end-to-end, not just watched them Strong understanding of e-commerce environments, customer journeys, and conversion optimization Experience working with or directing development teams, including writing clear technical requirements A data-driven mindset — you use analytics and performance data to guide decisions and measure outcomes, not just gut instinct Demonstrated commitment to web performance and accessibility standards (Core Web Vitals, WCAG) as a baseline, not a checkbox Comfort operating in ambiguity — you can take a rough executive idea on a Tuesday and have a working prototype by Thursday 3+ years of relevant experience with a bachelor's degree, or 5+ years of equivalent experience without a degree Preferred Experience with Salesforce Commerce Cloud js experience Back-end or database development experience Familiarity with headless or composable commerce architectures Experience working within a multi-brand or enterprise DTC environment Background in both technical implementation and strategic experimentation roadmapping You Might Be a Fit If You... Have been the person your team calls when something needs to go live now Can context-switch between writing a PRD and pushing a React fix in the same afternoon Think about experimentation as a discipline, not just a tactic Care deeply about how usable and how accessible your work is — every time, not just when someone asks Thrive indipendently and operate as a true owner Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.