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UO
University of Washington
Membership Manager
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What they do
A Fundraising Manager manages fundraising for an organization. Develops and implements fundraising strategies that include online fundraising, mail and email campaigns, grant writing and fundraising events. May develop relationships with large donors.
$135,069 / year median in Washington
+11% projected growth
Job Description
Membership Manager University of Washington - 4.1 Seattle, WA Job Details Full-time $70,608 - $105,912 a year 5 hours ago Qualifications Salesforce Marketing Cloud Funder relationship management Digital marketing tools Salesforce Cloud Customer engagement Data-driven problem-solving Managing projects Donor and alumni database management Full Job Description Job Description KUOW has an outstanding opportunity for a Membership Manager to join their team. About this Opportunity Reporting to the Director of Membership, the Membership Manager is responsible for developing and executing KUOW's annual giving and membership strategies to acquire, retain, engage, and upgrade donors in support of revenue goals and long-term donor loyalty. This position leads the planning and implementation of membership campaigns and donor journeys across multiple channels, including email, direct mail, on-air messaging, web, social media, and other digital platforms. Working collaboratively across the Audience & Revenue Group, the Membership Manager creates compelling donor communications, oversees membership benefits programs, drives monthly donor growth, and develops data-informed strategies that strengthen donor relationships and increase lifetime donor value. Success in this position is demonstrated by sustained growth in membership revenue, donor retention, monthly giving, and donor upgrades through strategic, data-driven fundraising and engagement efforts. The position is responsible for programs which generate approximately $6-9 million annually from approximately 50,000 members to support the station's operations and programming. This position is based in Seattle and is eligible for hybrid/occasional telework. Key Responsibilities Member Cultivation, Stewardship, and Solicitation (55%). Lead the strategy and execution of annual giving programs that strengthen donor acquisition, retention, engagement, and revenue growth. Develop compelling multi-channel campaigns, donor communications, membership benefits, and data-driven stewardship initiatives that deepen loyalty, increase monthly giving, and encourage donor upgrades. Performance Reporting and Analysis (15%). Monitor, analyze, and report on the effectiveness of annual giving programs using key metrics such as donor retention, attrition, upgrades, and revenue performance. Provide actionable insights and recommendations that improve fundraising, donor services, and membership program outcomes. Technology and Training (15%). Optimize membership systems, procedures, and technology platforms to improve efficiency, donor experience, and organizational effectiveness. Leverage Salesforce, Marketing Cloud, and other digital tools to streamline operations, support fundraising goals, and ensure effective case management and staff collaboration. Events and In-Station Experiences (10%). Support donor cultivation and stewardship through meaningful events and in-station experiences that strengthen relationships with members and donors. Create engaging interactions that enhance donor satisfaction, connection, and long-term commitment to KUOW. Other Duties as Assigned (5%). Required Qualifications To be considered for this opportunity your application must demonstrate you meet both the minimum qualifications and additional qualifications listed below. Equivalent education and/or experience may substitute for minimum qualifications except when there are legal requirements, such as a license, certification, and/or registration. Minimum Qualifications Applicants who do not meet these qualifications