TYPICAL WORK ACTIVITIES

Collaborates closely with District and building administration\nPrepares news releases and reviews and edits media materials prepared by school district personnel before release.\nPublishes the official news publications of the school district and administers the routing of the same.\nDevelops ideas for booklets, pamphlets, articles and supervises in their preparation.\nDevelops layouts, formats, and designs for publications using desktop publishing software and peripherals, such as scanners, laser printers and color printers.\nDevelops artistic and photographic graphics for publications.\nMedia liaison for news stories, closings and other information in need of dissemination.\nPrepares District school year calendar, events calendar and associated information guides.\nManages and oversees District website: design and layout, technical website support to staff, analytics and reporting, etc.\nOversees District's social media presence and content (Facebook, Instagram, X, YouTube)\nAttends meetings of the Board of Education and reports actions to interested groups or the public.\nPrepares and manages Publication budget.\nJob Qualifications\nThis is a

NY HELPS

civil service title and candidates must meet the minimum qualifications established by the Onondaga County Department of Personnel (Civil Service) for the title of School Information Officer.\n

MINIMUM QUALIFICATIONS

\nA. Graduation with a Bachelor's Degree from a regionally accredited college or university or one accredited by the New York State Board of Regents to grant degrees and two (2) years of work experience, or its part time equivalent, in journalism, communications, public relations or a closely related field which must have included the use of electronic communication systems such as electronic notification systems, bulletin boards, social media, or web applications; or,\nB. Six (6) years of work experience, or its part time equivalent in journalism, communications, public relations or a closely related field which must have included the use of electronic communication systems such as electronic notification systems, bulletin boards, social media, or web applications.\nC. An equivalent combination of training and experience as defined by the limits of (A) and (B).\n

OTHER QUALIFICATIONS

\nAppropriate knowledge of:\npublic relations principles, techniques, terminology and communication with media including website design/modification, social media, electronic notification systems and network software\nthe creation of web-based applications using Microsoft tools and technologies\ninstalling, configuring, maintaining, tuning, analyzing, and optimizing websites state-of-the-art web development tools and HTML\nuse and operation of computers and related peripheral equipment web site and page design, including writing, editing, layout and internet programming\nAbility to:\ncontinuously monitor industry trends, technologies, and standards and be able to research, recommend, and apply new technologies to websites as they emerge\nwork well within tight deadlines\ncommunicate effectively both verbally and in writing\n

New York State Education Department Clearance:

Appointment is contingent upon successful completion of a criminal background check and fingerprinting clearance from the NYS Education Department as required by the Safe Schools Against Violence in Education (SAVE) legislation.\n

EQUAL OPPORTUNITY EMPLOYER

West Genesee Central School District is an Equal Opportunity Employer and does not discriminate in employment on the basis of race, color, religion, sex, national origin, age, marital status, disability, or any other characteristic protected by law. 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