Marketing & Customer Relationship Specialist
Valvetronic Designs, LLC
Boyertown, PA (In Person)
$65,600 Salary, Full-Time
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Job Description
IF YOU DO NOT FILL OUT THE SCREENING QUESTIONS, YOU WILL NOT BE CONSIDERED.
About Us Valvetronic Designs is one of the fastest-growing companies in the automotive aftermarket industry. We specialize in engineering and manufacturing high-performance exhaust systems for some of the world's most prestigious vehicles. With rapid year-over-year growth and a dedicated customer base, our mission is to deliver not only the best exhaust products in the industry but also the best customer experience. Role Overview We are seeking a highly organized and creative Marketing & CRM Specialist to lead customer communications, experiential marketing initiatives, and branded merchandise development. This role blends lifecycle marketing with hands-on brand execution, requiring both analytical thinking and creative direction. You will be responsible for managing and optimizing direct-to-customer communication across email and SMS, while also playing a key role in how the brand is experienced in person through events, trade shows, and physical brand assets. This role helps define how the brand becomes unforgettable from the moment a customer receives a text message to the moment they walk into a Valvetronic Designs booth at a show! Key Duties and Responsibilities CRS & Lifecycle Marketing Own and manage all email and SMS marketing efforts across a database of 20,000+ contacts Develop and execute segmentation strategies to improve targeting, engagement, and conversion rates Build and optimize automated workflows (flows, campaigns, and triggers) to enhance customer journeys Analyze campaign performance and continuously refine strategies based on data insights Other duties as assigned Experiential Marketing & Events Help with the design, planning, and execution of trade show booths, tents, and display trailers Coordinate logistics, setup, and brand presentation for all events and activations Represent Valvetronic Designs at car shows, trade shows, and industry events Ensure all physical brand touchpoints reflect a premium, performance-driven identity Other duties as assigned Merchandise Development Design and develop custom merchandise lines aligned with brand identity Source materials, manage sampling, and oversee production of apparel and branded goods Collaborate with internal teams to launch and promote new merchandise drops Other duties as assigned Requirements 2+ years of experience in email/SMS marketing, CRM, or lifecycle marketing Experience with platforms such as Klaviyo, HubSpot, or similar Strong understanding of customer segmentation, automation, and campaign strategy Experience with event marketing, trade shows, or brand activations preferred Creative eye for branding, merchandise, and physical marketing assets Strong organizational skills with the ability to manage multiple projects simultaneously Passion for automotive culture is a strong plus What We Offer Competitive salary and benefits package. Opportunity to shape and lead a department in a high-growth company. A dynamic, entrepreneurial environment where your input matters. Exposure to the automotive industry and performance engineering culture.Pay:
$55,000.00 - $70,000.00 per yearBenefits:
401(k) Dental insurance Employee assistance program Flexible spending account Health insurance Paid time off Vision insurance Application Question(s): Describe how you increased email and SMS revenue contribution in your previous roles. What strategies were used? What steps have you taken, or would you take, to improve open rates or click-through rates? What is your approach to audience segmentation and automation flows? Have you helped with any events or promotions? What did you do and how did you know if it was successful? Have you been involved in launching or promoting a new product (like a merchandise drop)? If so, what was your contribution?Work Location:
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