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Brand & E-Commerce Graphic Designer
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The Charm Bar Company
Wilkesboro, NC (In Person)
$35,360 Salary, Full-Time
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52
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Job Description
About The Charm Bar by CB Co The Charm Bar by CB Co is a rapidly growing jewelry and lifestyle brand specializing in customizable charm jewelry, personalized gifts, sorority collections, and unique shopping experiences. We serve both retail and wholesale customers nationwide through our website, retail locations, events, and wholesale partnerships. As we continue to grow, we are seeking a highly creative, detail-oriented Brand & E-Commerce Designer to help bring our brand to life across all customer touchpoints. This position combines graphic design, website management, e-commerce merchandising, content creation, and brand development into one exciting role. Position Summary The Brand & E-Commerce Designer will be responsible for maintaining and enhancing our online presence while creating visually compelling marketing materials that support sales growth and strengthen brand awareness. This role is ideal for someone who enjoys both creative design and the technical side of managing an e-commerce website. The successful candidate will play a key role in shaping the customer experience across our website, email marketing, social media, retail locations, wholesale materials, and product launches. Key ResponsibilitiesGraphic Design & Branding Design marketing graphics for promotions, product launches, and seasonal campaigns Create social media graphics and digital advertising assets Design email marketing graphics and templates Develop wholesale catalogs, sales sheets, signage, and trade show materials Create product packaging inserts and branded materials Ensure brand consistency across all marketing channels Assist with new product launch materials and branding initiatives Website & E-Commerce Management Maintain and update the website Create and update collection pages and landing pages on Shopify Website Upload and organize products, images, and descriptions Optimize product presentation and visual merchandising online Improve website navigation and user experience Assist with search engine optimization (SEO) Monitor website performance and recommend improvements Manage website graphics, banners, and promotional content Assist with Shopify app integrations and troubleshooting Photography & Content Support Edit product photography and lifestyle imagery Prepare images for website and marketing use Organize and maintain digital asset libraries Assist with content creation and photoshoots as needed Collaboration Work closely with leadership and marketing teams to execute campaigns Support retail, wholesale, event, and ambassador marketing initiatives Assist with special projects and new business opportunities Qualifications Required Advanced Canva or Adobe experience Experience working with Shopify Strong visual design and branding skills Excellent attention to detail Strong organizational and project management skills Ability to manage multiple projects simultaneously Strong written and verbal communication skills Self-motivated with the ability to work independently Preferred Experience with Klaviyo email marketing Knowledge of SEO best practices Photography and photo editing experience Experience in retail, fashion, jewelry, or e-commerce Basic