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Graphic Designer
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Based on Wyoming data
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What they do
A Graphic Designer works with text and images to create design for printed material or web sites. Develops visual designs, such as a logo, that establish an identity or brand for an organization, business or campaign; uses design skills to improve the visual impact of advertising messages, reports, books or websites. May produce documents and printed materials using desktop publishing software and equipment. May work for a publishing company or provide printed business or marketing material for business clients.
$65,256 / year median in Wyoming
-12% projected decline
Job Description
ABOUT THE WYO SPORTS RANCH
(WSR): The WYO Sports Ranch is a premier multi-sport training, recreation, events and entertainment facility that serves as a hub for a variety of sports as well as many other recreation and community pursuits. WSR is located in Casper, Wyoming, featuring 10 basketball courts, 20 volleyball courts, and a vibrant food service area with multiple vendors. WSR's mission is to provide Wyoming and the surrounding community a unique, state-of-the-art facility for competition, training, and special events, while emphasizing the importance of physical and mental health and promoting an active lifestyle for our youth. WSR's vision is a multi-sport training, recreation, events, and entertainment facility that will serve as a hub for a variety of sports as well as many other recreation and community pursuits. The facility will provide an atmosphere of community for sports clubs, event organizers, and participants. The facility will focus on four principal offerings: Youth sports training programs, clinics and camps Sports performance and fitness training Youth leagues, tournaments and events Facility rental for family-friendly, social gathering events.POSITION OVERVIEW
The Graphic Designer is responsible for bringing the WYO Sports Ranch brand to life through compelling, creative, and consistent visual communication. This position will develop graphics and visual assets that support events, marketing initiatives, sponsorships, guest experiences, social media, digital communications, signage, merchandise, and day-to-day operations. The ideal candidate is a highly creative, organized, and collaborative designer who understands how strong visual storytelling can elevate the guest experience and build a recognizable sports and entertainment brand. This role will work closely with the Marketing, Events, Business Development, Guest Services, and Operations teams to develop creative solutions that make WYO Sports Ranch stand out. Key ResponsibilitiesBrand & Creative Development- Maintain and strengthen the WYO Sports Ranch brand identity across all visual communications.
- Develop creative concepts, graphics, layouts, and visual campaigns for WYO Sports Ranch and its events.
- Ensure brand standards, logos, colors, typography, and visual guidelines are consistently applied.
- Create event-specific visual identities, including logos, themes, promotional graphics, and supporting materials.
- Develop creative concepts that appeal to athletes, families, coaches, event organizers, sponsors, and the broader community. Marketing & Digital Design
- Design graphics for social media platforms, email marketing, websites, digital advertising, and other digital channels.
- Create promotional campaigns for tournaments, competitions, camps, clinics, special events, and community programs.
- Develop digital assets for event announcements, registration campaigns, promotions, sponsor activations, and facility initiatives.
- Resize and adapt creative assets for multiple platforms and applications while maintaining visual consistency.
- Collaborate with the marketing team on content calendars and campaign execution.
- Create graphics for digital displays, scoreboards, lobby screens, and facility signage. Sponsorship & Partnerships
- Create graphics and visual assets supporting sponsor and partner activations.
- Develop co-branded materials while maintaining WYO Sports Ranch brand standards.
- Collaborate with the Director of Business Development & Partnerships team to fulfill creative elements included in sponsorship agreements. Merchandise & Promotional Materials
- Develop creative concepts for WYO Sports Ranch apparel, merchandise, promotional products, and retail materials.
- Create event merchandise graphics and limited-edition designs.
- Prepare artwork for outside vendors, printers, apparel decorators, and other production partners.
- Review proofs and final products to ensure quality and brand accuracy. Creative Operations
- Manage multiple design projects simultaneously while prioritizing deadlines and organizational needs.
- Maintain organized digital design files, templates, brand assets, and production-ready artwork.
- Contribute creative ideas during marketing, event, and business-development planning meetings. QualificationsRequired
- Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field; equivalent professional experience may be considered.
- 2+ years of professional graphic design experience preferred.
- Strong proficiency with Adobe Creative Cloud, particularly Illustrator, Photoshop, and InDesign.
- Strong understanding of typography, layout, color, composition, branding, and visual hierarchy.
- Ability to create both digital and print-ready artwork.
- Strong organizational and time-management skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Excellent attention to detail.
- Strong communication and collaboration skills.
- Ability to receive feedback and translate ideas into effective visual solutions. Preferred
- Experience creating content for social media and digital advertising.
- Basic photography and/or videography skills.
- Familiarity with Canva, Figma, or other creative platforms.
- Experience working with printers, sign companies, apparel vendors, and other production partners.
COMPENSATION & BENEFITS
Competitive base salary + commission/bonus structure. Comprehensive health, dental, and vision insurance. Paid Time Off, Holidays, Flex Days & Limited Hybrid opportunities. Professional development opportunities. Access to facility amenities and events.Benefits:
401(k) Dental insurance Health insurance Paid time offWork Location:
In personBenefits
- Paid Time Off (PTO)
- 401(k) Plans
- Professional Development
- Bonuses/Stipends