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PG
Publicis Groupe Holdings B.V
Media Director
Career Insights for Media / Talent Director
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Based on California data
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What they do
A Media or Talent Director directs and coordinates activities of personnel engaged in preparation of stage, television, radio, or motion picture productions, or auditions and interviews performers to select most appropriate talent for parts in these productions.
$136,647 / year median in California
+3% projected growth
Job Description
Company description At Saatchi we believe in creating ideas that can live anywhere. And we believe that when we work as a team, nothing is impossible. We strive to bring out the best in each other and in ourselves and expect applicants to understand the value of close collaboration. We also believe that creating transformational work requires initiative, an entrepreneurial spirit and a bold commitment to achieving measurable results and business success for the Clients we service. Overview The media communications department is staffed with extraordinary talent who develop world-class ideas, while running the day-to-day operations of the department flawlessly. We continue to win with our clients through smart insight, strategy, and creativity. Our media team doesn't just think in terms of media—they think more broadly in terms of inventing communications strategy and communications ideas. We don't just believe media is both an art and science - we come to work to prove it every single day. We're looking for an inspirational leader who will fit in with our ideas-driven culture and continue to lead us to the next level of media excellence. We need someone who can collaborate not just across departments throughout the agency, but also within the media department, and turn big ideas into fully integrated campaigns. The Media Director (MD) will be the media team's representative voice on key campaigns and initiatives, collaborating with senior peers in Strategic Planning, Creative, and Account Services. As briefs evolve into ideas, the MD will ensure media has the opportunity to help shape the idea by leveraging media platforms, the latest in emerging technology, as well as relevant cultural cues. Collaboration and communication across the media team will be of the utmost importance, as this role will be the lead voice in delivering media solutions that are both innovative and strategically sound, and can respond to the speed of culture. It's important to note, this position will not be assigned to any specific paid media channel, rather, will function across channels. This person will realized success by demonstrating their ability to work across teams and channels throughout the agency. As the MD, you will lead the collaboration between Creative, Strategy, Production and Media across campaigns for a highly respected automotive client. Responsibilities Work closely with peers across the agency, specifically, to advance creativity in media planning product, integrate, and align with Strategic Planning, Creative, and Account Service and partner those inputs with thoughtful media insights and programs Work across the entire marketing plan, have a seat at the table with all other media disciplines, and advocate with the media client to ensure these campaign executions happen Leverage all existing media and engagement partnerships and, when aligned with the ideas platform, maximize their value' Understand and educate both media and creative teams on new creative units, when & how to use it, apply best practices Partner with our Analytics teams to properly identify best practices and efficient marketing solutions Interface with the media client and be a dedicated resource available for both the product and media team Collaborate and align directly with senior level media team to implement across media channels, and identify funding solutions for related media ideas and programs Qualifications Candidate experience should include: 10+ years of integrated multi-media planning skill set, including an understanding of ALL media channels & buying approaches (TV, Radio, Print, Out of Home, Search, Social, Events, Sponsorships, Programmatic, New Technologies, etc.), and proven experience developing integrated programs or big concepts from idea to execution and data application from audience insights to media strateigies. Experience in Earned and Shared Media is a definite plus, along with knowledge of influencer marketing as well as culture trends.