Director, Marketing Analytics

We are so glad you are interested in joining Sutter Health!

Organization:

SHSO-Sutter Health System Office-Bay Position Overview:

Plays a critical role in driving data-informed decision-making across Sutter Health's marketing function. Owns the marketing analytics strategy, data infrastructure, and technology stack—translating consumer, patient, and campaign data into actionable insights that optimize investment and advance the system's brand and patient acquisition goals. Serves as the primary analytics leader within the marketing department, partnering closely with service line leaders, digital teams, client relationship management (CRM) administrators, finance, information systems (IS), and agencies/vendors to ensure marketing analytics aligns with enterprise-wide objectives while maintaining data integrity, governance, and compliance.

Job Description:

The candidate selected for this role must come on site for work, meeting, etc. a minimum of 2-3 days a week. Candidate must live in the Northern California Sutter Health footprint and live a commutable distance to either the Emeryville or Sacramento office.

EDUCATION

Equivalent experience will be accepted in lieu of the required degree or diploma.

Bachelor's:

Degree in a relevant field

TYPICAL EXPERIENCE

12 years recent relevant experience

SKILLS AND KNOWLEDGE

Experience with CRM platforms and marketing automation tools to support consumer journey and campaign analytics. Familiarity with digital and product analytics platforms; comfort working with behavioral and event-based data to translate findings into actionable insights. Proficiency in data visualization tools. Experience with marketing data integration, ETL processes, and cloud-based data environments. In-depth knowledge of healthcare marketing regulations, HIPAA privacy regulations, and data governance best practices. Strong analytical and problem-solving skills with the ability to synthesize complex data into clear, strategic recommendations. Excellent communication and presentation skills; able to translate technical findings for non-technical audiences, including senior leadership. Foster an environment of collaboration at all levels of the organization, including influencing individuals or groups with diverse opinions and enlisting cooperation without direct control/authority.

Job Shift:

Days Schedule:

Full Time Days of the

Week:

Monday -

Friday Weekend Requirements:

Occasionally Benefits:

Yes Unions:

No Position Status:

Exempt Weekly Hours:

40

Employee Status:

Regular Sutter Health is an equal opportunity employer EOE/M/F/Disability/Veterans. Pay Range is $183,643.20 to $293,841.60 / annual salary. Sacramento Pay Range is $161,616.00 to $258,585.60 / annual salary. The compensation range may vary based on the geographic location where the position is filled. Total compensation considers multiple factors, including, but not limited to a candidate's experience, education, skills, licensure, certifications, departmental equity, training, and organizational needs. Base pay is only one component of Sutter Health's comprehensive total rewards program. Eligible positions also include a comprehensive benefits package. Working at Sutter Health Sutter Health values and supports the unique talents and strengths that each employee brings to our organization. As a result, you are empowered to apply your passion for healing in innovative ways to care for patients and their families.