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Achievement House Cyber Charter School
Director of Enrollment & Student Services
Career Insights for Director of Student Affairs
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What they do
A Director of Student Affairs leads the student affairs office at a college or university. The office plans and arranges social, cultural, and recreational events and activities of various student groups, according to university policies and regulations; meets and coordinates with student and faculty groups to plan activities; evaluates programs and suggests modifications.
$109,095 / year median in Pennsylvania
+5% projected growth
Job Description
Achievement House Cyber Charter School is seeking a dynamic, strategic, and results-oriented Director of Enrollment & Student Services to play a pivotal role in shaping the future of our school community. This leadership position is responsible for driving enrollment growth, enhancing student retention, and ensuring every student and family experiences exceptional support from their first inquiry through graduation. About the Role The Director of Enrollment & Student Services serves as a strategic, results-driven leader responsible for driving enrollment growth and student retention and well-being at Achievement House Cyber Charter School. This evolving role oversees the full lifecycle - from lead generation through onboarding and student retention- ensuring alignment with organizational goals, compliance requirements, and student success outcomes. The Director of Enrollment & Student Services develops and executes data-informed strategies to meet and exceed enrollment targets, strengthen the school's market position, and deliver an exceptional family experience in a competitive educational landscape. Responsibilities Enrollment Strategy & Growth Develop and execute a comprehensive enrollment strategy aligned with monthly, annual, and long-term targets and organizational goals. Establish, monitor, and achieve key enrollment KPIs, including application processing timelines, onboarding completion, timely equipment to students, student starts, and retention rates. Analyze trends, competitor activity, and internal data to continuously refine enrollment strategies. Partner with marketing to optimize lead generation, outreach campaigns, and conversion funnels. Utilize CRM systems to track and report on progress toward enrollment and retention targets. Continuously improve processes to maximize efficiency and conversion across the enrollment lifecycle. Team Leadership & Development Lead, coach, and develop a high-performing enrollment and student services team focused on results, collaboration, and customer service excellence. Foster a culture of accountability, urgency, collaboration, and continuous improvement. Provide targeted training aligned to enrollment practices, student needs, family experience, attendance, and compliance. Provide guidance and coordination across teams to support student health, including alignment with attendance, student services, and special education supports. Set and communicate clear performance goals, establish accountability measures, and conduct regular, data-driven evaluations to support staff and program development and alignment with organizational and department goals. Family Experience & Conversion Ensure a responsive, high-quality experience for prospective families from inquiry through onboarding. Oversee multi-channel communication strategies (calls, texts, email, virtual events) to maximize engagement and conversion. Partner with families and students to identify and remove barriers to enrollment and student success. Student Services & Attendance Oversee student services programs and functions, including attendance, intervention, and compliance. Ensure consistent and equitable implementation of the Student Code of Conduct and student discipline practices. Develop and implement strategies to improve attendance, reduce truancy, and support student success. Ensure a consistent and comprehensive approach to student well-being in compliance with PDE regulations, FERPA requirements, and school policies. Monitor and evaluate the effectiveness and appropriateness of student health, behavioral, mental health, and intervention programs and resources for students and families. Attend truancy hearings and communicate with magistrates, families, and legal representatives as needed. Data Driven Decision Making Develop and maintain dashboards to track enrollment, attendance, behavior, interventions, and retention. Analyze trends in absenteeism, withdrawals, and student risk factors to make informed strategic decisions. Align student services data with enrollment and retention goals and implement data-driven interventions to address and improve academic, behavioral, and attendance challenges/barriers. Report regularly to leadership and the Board of Directors on performance metrics, forecasts, and strategic insights. Supply requisite data to the Director of Family & Student Experience for monthly Board presentations. Attend monthly board meetings. Compliance & Operations Oversee and ensure compliance with state regulations including but not limited to, PA Charter School requirements, truancy laws, student health records, and PIMS/Child Accounting reporting. Oversee enrollment operations, including documentation, verification, onboarding materials, and process integrity. Ensure accurate data across all systems (CRM, SIS, LMS, and communication platforms). Represent the school at events and engagement sessions as needed. Additional duties as assigned and based on school needs.