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WV
Willamette Valley Company
Industrial Automation & Robotic Solution Spec
Career Insights for Manufacturing Automation Engineer
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Based on Oregon data
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What they do
A Manufacturing Automation Engineer designs, programs and improves automated machinery and processes within a manufacturing environment. Are responsible for the design specifications, documentation and troubleshooting of the equipment. Often work within vehicle manufacturing and food processing plants, where robots or machines are used to perform specific functions.
$100,917 / year median in Oregon
+13% projected growth
Job Description
Position SummaryThe Industrial Automation Specialist is responsible for driving growth within the General Industry and Material Joining market segments by identifying, developing, and converting sales opportunities for robotic automation and advanced manufacturing solutions. This role focuses on expanding market presence, developing customer relationships, and positioning the company as a trusted automation partner for manufacturers seeking to improve productivity, quality, safety, and operational performance.
Working closely with Customers, Engineering, Project Management, and Operations, the Industrial Automation Specialist identifies customer challenges, develops solution strategies, and guides opportunities through the sales process from initial engagement to project award. The role serves as a key voice of the customer and market, helping shape business strategy, solution offerings, and long-term growth initiatives.
This is a high-visibility position with direct influence on revenue growth, market expansion, customer acquisition, and the companys long-term robotics and automation strategy.
Primary ResponsibilitiesMake sales calls in person to existing clients, customers and new prospects in the Western States to identify and pursue new business opportunities in the General Industrial and Material Joining market segments.
Evaluate manufacturing processes and identify automation opportunities.
Develop strong relationships with purchasing, manufacturing, engineering, operations, and executive stakeholders at both existing and prospective customers.
Communicate customer requirements, project objectives, and business drivers to appropriate internal teams.
Support the development of technical proposals, budgets, quotations, and project scope definitions.
Create and deliver customer presentations, business cases, and solution recommendations.
Guide opportunities through qualification, concept development, proposal review, negotiation, and award.
Assist in transitioning awarded projects to project management and engineering teams.
Maintain accurate opportunity, forecast, and customer activity information within the CRM system.
Represent the company at trade shows, industry conferences, customer events, and networking activities.
Achieve established sales, revenue, and growth objectives.
Qualifications & ExperienceBachelor's degree in Business, Engineering, Manufacturing Technology, or related discipline; equivalent industry experience may be considered.
Minimum 5 years of experience in technical sales, preferably in automation related fieldsDemonstrated success developing new business and growing revenue within industrial manufacturing markets.
Strong understanding of manufacturing operations, automation technologies, and industrial production environments.
Experience leading complex sales opportunities involving multiple technical and commercial stakeholders.
Strong communication, presentation, and relationship-building skills.
Highly organized, self-driven, and capable of managing multiple opportunities simultaneously.
CRM experience preferred.
Required CredentialsValid driver's license.
Ability to obtain and maintain a valid U.S. Passport.
Travel RequirementsAbility to travel approximately 30-50% throughout Western North America.
Ability to work within customer manufacturing and industrial environments with keen awareness of safety standards and proper Personal Protection Equipment (PPE).Performance MeasuresSuccess in this role will be measured through:
Revenue growth within General Industry and Material Joining segmentsNew customer acquisitionQualified pipeline developmentGross margin performanceMarket share growthCustomer engagement and relationship developmentForecast accuracyContribution to strategic market expansion initiatives
Working closely with Customers, Engineering, Project Management, and Operations, the Industrial Automation Specialist identifies customer challenges, develops solution strategies, and guides opportunities through the sales process from initial engagement to project award. The role serves as a key voice of the customer and market, helping shape business strategy, solution offerings, and long-term growth initiatives.
This is a high-visibility position with direct influence on revenue growth, market expansion, customer acquisition, and the companys long-term robotics and automation strategy.
Primary ResponsibilitiesMake sales calls in person to existing clients, customers and new prospects in the Western States to identify and pursue new business opportunities in the General Industrial and Material Joining market segments.
Evaluate manufacturing processes and identify automation opportunities.
Develop strong relationships with purchasing, manufacturing, engineering, operations, and executive stakeholders at both existing and prospective customers.
Communicate customer requirements, project objectives, and business drivers to appropriate internal teams.
Support the development of technical proposals, budgets, quotations, and project scope definitions.
Create and deliver customer presentations, business cases, and solution recommendations.
Guide opportunities through qualification, concept development, proposal review, negotiation, and award.
Assist in transitioning awarded projects to project management and engineering teams.
Maintain accurate opportunity, forecast, and customer activity information within the CRM system.
Represent the company at trade shows, industry conferences, customer events, and networking activities.
Achieve established sales, revenue, and growth objectives.
Qualifications & ExperienceBachelor's degree in Business, Engineering, Manufacturing Technology, or related discipline; equivalent industry experience may be considered.
Minimum 5 years of experience in technical sales, preferably in automation related fieldsDemonstrated success developing new business and growing revenue within industrial manufacturing markets.
Strong understanding of manufacturing operations, automation technologies, and industrial production environments.
Experience leading complex sales opportunities involving multiple technical and commercial stakeholders.
Strong communication, presentation, and relationship-building skills.
Highly organized, self-driven, and capable of managing multiple opportunities simultaneously.
CRM experience preferred.
Required CredentialsValid driver's license.
Ability to obtain and maintain a valid U.S. Passport.
Travel RequirementsAbility to travel approximately 30-50% throughout Western North America.
Ability to work within customer manufacturing and industrial environments with keen awareness of safety standards and proper Personal Protection Equipment (PPE).Performance MeasuresSuccess in this role will be measured through:
Revenue growth within General Industry and Material Joining segmentsNew customer acquisitionQualified pipeline developmentGross margin performanceMarket share growthCustomer engagement and relationship developmentForecast accuracyContribution to strategic market expansion initiatives