Vice President of Growth Job Description Spinutech is an established, full-service digital agency with a 30 year legacy of partnering with brands to derive acceleration through seamlessly integrated, end-to-end marketing and experience solutions. We are seeking a VP of Growth to lead our Go-To-Market (GTM) engine into 2026 and beyond. This role is designed for a commercial leader who excels at the intersection of digital marketing performance, sales operations leadership, and marketing automation. You will own the "Marketing-to-Sales" bridge, to accelerate pipeline growth, ensuring our pipeline is both automated for efficiency and human-optimized for conversion. This position is open only to candidates who reside in the United States and are authorized to work in the U.S. without the need for current or future employer sponsorship. Role Overview The VP of Growth will direct the commercial strategy, focusing on securing high-value enterprise accounts while professionalizing our sales delivery. You will be responsible for modernizing our sales funnel using AI-driven operations and ensuring our sales team is trained to sell complex, productized agency solutions.

Core Responsibilities:

1. Sales Funnel Automation & Management

Pipeline Orchestration:

Direct the end-to-end management of the sales funnel, from lead capture to closed-won, ensuring zero leakage and high velocity.

AI-Enabled Operations:

Oversee the implementation of AI tools and "Agents" within the funnel to automate lead qualification, prospecting, and follow-up sequences.

Data-Driven Decisions:

Use funnel analytics to identify bottlenecks and optimize conversion rates across every stage of the buyer journey. 2. Marketing-to-Sales Delivery & Training The "Bridge"

Ownership:

Align marketing outputs with sales requirements, ensuring the sales team is equipped with the right insights, collateral, and "warm" handoffs.

Sales Professionalization:

Lead the training and mentorship of the sales organization, focusing on consultative, C-suite selling and enterprise accounts.

Delivery Excellence:

Ensure the sales process mirrors the high-quality delivery Spinutech is known for, creating a seamless transition from "prospect" to "client success". 3.

Enterprise Revenue Architecture:

ICP Strategy:

Enforce a strict focus on our Ideal Customer Profile (ICP), targeting accounts that align with our high-margin, recurring revenue goals. Account-Based Marketing (ABM): Partner with the marketing team to execute high-touch ABM strategist for 7-figure enterprise opportunities.

Quality of Revenue:

Prioritize multi-year contracts and productized retainers over one-off, low-margin projects. 4.

Leadership & Value Engineering:

EBITDA Alignment:

Collaborate with the CEO and Finance to ensure all growth initiatives support our target growth for the year and over time.

Market Authority:

Act as a face of the brand at industry events, leveraging our brand positioning and client success as a key commercial differentiator. Candidate profile:

Commercial Leader:

10+ years of experience in sales or growth leadership, ideally within an agency or tech-enabled services environment. Automation mindset: Proficient in directing the use of CRM (HubSpot/Salesforce) and AI-driven sales tools to drive operational scale.

Master Trainer:

Proven ability to build, mentor sales teams to handle complex, consultative deals

Strategic GTM Expert:

Experience launching and scaling new GTM efforts in a shifting market landscape