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ComForCare Home Care of Winston-Salem

Clinical Marketing Manager - Non-Medical Home Care

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Job Description

Job Summary We are hiring a Clinical Marketing Manager to grow referrals and new client enrollments for our non-medical home care agency. This role is ideal for someone with 3-5 years of business development experience within healthcare systems, including hospitals, rehab hospitals, physician offices, and specialist providers such as physical therapy. You will build and maintain referral relationships, generate new business, and help convert leads into client enrollments. Compensation includes a $60,000 base salary plus commission on new client enrollments. Responsibilities Develop and maintain referral relationships with hospitals, rehab hospitals, physician offices, physical therapy providers, and other healthcare professionals. Identify new business opportunities and create strategies to grow client admissions. Conduct outreach to referral sources through in-person visits, phone calls, email, and networking. Educate referral partners on our home care services and how we can support their patients and clients. Track leads, referral activity, and enrollment results to meet growth goals. Collaborate with internal leadership and care coordination teams to ensure a smooth client transition from referral to enrollment. Represent the agency at community events, healthcare meetings, and networking opportunities. Monitor market trends and competitor activity to help refine sales strategy. Qualifications 3-5 years of experience in business development and referral development within healthcare systems. Demonstrated experience, through references, working with hospitals, rehab hospitals, physician offices, and specialist providers such as physical therapy is a must. Strong understanding of healthcare referral processes and relationship-based sales. Proven ability to develop and maintain professional partnerships. Excellent communication, presentation, and follow-up skills. Self-motivated, organized, and able to manage multiple priorities. Comfortable working independently and meeting growth targets. Experience in home care, senior care, healthcare sales, or related fields strongly preferred. RN or Medical Social Work licensure and experience strongly preferred, and will result in a higher base salary. Compensation Base salary of $60,000 per year Commission on new client enrollments Opportunity for growth within a mission-driven organization Supportive team environment Meaningful work helping families access care safe and qualified care at home
Job Type:
Full-time Pay:
$60,000.00 per year
Benefits:
Paid time off
Work Location:
In person

Benefits

  • Paid Time Off (PTO)
  • Dental Insurance