Healthcare Hospital Liaison & Business Development Job Summary:

North Canton Nursing & Rehab is seeking an energetic, results-driven Hospital Liaison / Business Development Professional to drive census growth and strengthen healthcare partnerships across North Canton, OH. In this high-impact role, you will serve as the primary bridge between local hospitals, physicians, discharge planners, and our care team—ensuring seamless patient transitions and high-quality post-acute care.

Key Responsibilities:

Physician & Hospital Relations:

Build and sustain strong referral networks with local hospitals, health systems, case managers, social workers, and physicians.

Pre-Admission Evaluations:

Conduct thorough clinical pre-screenings and patient evaluations at local health facilities to determine appropriate placement and care needs.

Census & Growth Strategy:

Develop and execute strategic business development plans to achieve occupancy targets and grow market share.

Patient & Family Advocacy:

Guide prospective patients and their families through the transition process, answering questions, hosting facility tours, and providing peace of mind.

Cross-Functional Collaboration:

Partner closely with clinical, admissions, and interdisciplinary facility teams to ensure smooth intake and continuity of care.

Market Tracking:

Monitor local healthcare trends, competitive intelligence, and community needs to identify new growth opportunities.

Requirements:

Experience:

Minimum 3 years of clinical or healthcare marketing experience (Hospital Liaison, Healthcare Sales, or Admissions Liaison preferred).

Network & Skills:

Demonstrated success in building relationships with hospital case managers and discharge planners.

Communication:

Exceptional presentation, negotiation, and interpersonal communication skills.

Self-Motivated:

Strong organizational and time-management skills with the ability to thrive in a fast-paced environment. Licensure (Preferred): LPN, RN, or Social Work background is a plus, but proven healthcare sales experience is highly valued.

What We Offer:

Competitive base salary ($75,000-$100,000 based on experience) plus performance/bonus opportunities. Comprehensive healthcare benefits, retirement plan, and paid time off. Supportive leadership team dedicated to quality patient care and operational excellence. Clear opportunities for professional advancement and career growth. #PRIMACARE123