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Swing Loose Indoor Golf
General Manager - Golf Venue
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Job Description
The General Manager is responsible for leading all aspects of the daily operation of our Holmdel indoor golf facility and outdoor driving range. This is a hands-on leadership position responsible for delivering an outstanding guest experience while driving sales growth, developing team members, maintaining operational excellence, and achieving financial goals. The ideal candidate is an energetic leader who enjoys building teams, creating memorable customer experiences, solving problems, and taking ownership of a growing business. Key ResponsibilitiesLeadership & Team Development
- Recruit, hire, onboard, train, and develop exceptional team members.
- Foster a positive, accountable, and customer-focused culture.
- Lead by example through professionalism, integrity, and enthusiasm.
- Conduct regular coaching sessions and performance evaluations.
- Develop future leaders within the organization.
- Schedule staff to maximize guest service while managing labor budgets. Guest Experience
- Deliver an exceptional hospitality experience for every guest.
- Build lasting relationships with members and returning customers.
- Resolve customer concerns quickly and professionally.
- Ensure every guest leaves excited to return.
- Survey customer experiences and take observations & feedback into account
- Maintain the highest standards of cleanliness, organization, and professionalism throughout both facilities. Operations Management
- Oversee the daily operation of both the indoor venue and outdoor driving range.
- Ensure opening and closing procedures are completed accurately.
- Manage cash handling, deposits, inventory, and daily reporting.
- Coordinate maintenance and repairs to keep all equipment operating at peak performance.
- Maximize on-site productivity.
- Maintain a steady stream of communication between employees, managers, and ownership.
- Ensure compliance with all company policies and safety procedures.
- Maintain accurate inventory for rental equipment, retail merchandise, food and beverage, and operational supplies. Sales & Business Development
- Drive membership growth and customer retention.
- Increase retail sales through product knowledge and guest engagement.
- Promote golf lessons, leagues, tournaments, and special events.
- Build relationships with local businesses, schools, golf organizations, and community groups.
- Assist with marketing initiatives, promotions, and social media engagement.
- Identify new opportunities to grow revenue and improve the overall guest experience. Financial Management
- Achieve revenue, profitability, and operational goals.
- Monitor labor, operating expenses, and inventory costs.
- Review daily, weekly, and monthly financial performance.
- Prepare KPI dashboards and management reports.
- Assist ownership in developing annual operating plans and budgets.
- Continuously seek operational efficiencies and cost improvements. Product Knowledge
- Become an expert in TrackMan technology and golf simulator operations.
- Educate guests on simulator features and available training tools.
- Stay current on industry trends, golf equipment, and instructional technology.
- Develop product knowledge for all golf equipment carried by Swing Loose Golf.