Marketing Manager (Food & Beverage) AppleOne
- 3.8 City of Industry, CA Job Details Full-time $140,000
- $160,000 a year 22 hours ago Benefits Health insurance Dental insurance 401(k) Vision insurance Paid sick time Qualifications Marketing project management Marketing ROI (MROI) improvement Market research within retail industry Competitive pricing Product lifecycle strategy Product marketing Competitive analysis Marketing product development Sales data analysis Collaboration with product development teams Strategic promotions Data-driven problem-solving Market-based pricing Marketing analytics Market research within consumer goods industry Retail brand promotion Go-to-market strategy Marketing positioning Cross-functional team management Cross-functional communication Branding project leadership Full Job Description Job Summary A growing, well-established food and beverage production company is seeking an experienced Marketing Manager to lead brand strategy, consumer marketing, and go-to-market initiatives for a recognized instant noodle and beverage portfolio.
This is a direct-hire opportunity for a strategic, brand-savvy marketing professional with strong Food and Beverage or FMCG experience. This Marketing Manager role offers the opportunity to join a stable and beloved consumer brand during an exciting phase of growth. The position begins with 100 percent remote flexibility for the first 8 to 10 months while a new state-of-the-art facility is being completed in City of Industry, CA. After that period, the role will transition to an on-site leadership position at the new facility. The ideal candidate will bring a strong mix of brand strategy, consumer insights, product marketing, retail activation, and cross-functional leadership. This is a high-impact opportunity for a marketing leader who enjoys building brands, analyzing consumer trends, launching products, and partnering with sales and operations teams to drive measurable growth. The work environment is designed for experienced professionals who value autonomy, collaboration, and long-term career stability. Candidates can expect supportive leadership, cross-functional teamwork, and the opportunity to help shape marketing strategy during a major growth chapter for the organization. Key Responsibilities
- Develop and execute integrated marketing campaigns that strengthen brand visibility, consumer engagement, and product demand within the Food and Beverage and FMCG markets.
- Lead product marketing efforts across the full life cycle, including market research, positioning, go-to-market planning, launch strategy, and retail activation.
- Analyze consumer insights, sales performance, competitive activity, and market trends to optimize pricing, packaging, promotions, and campaign effectiveness.
- Partner with sales, product development, supply chain, and leadership teams to ensure marketing initiatives are aligned with business goals and executed successfully.
- Support brand growth through data-driven storytelling, campaign performance analysis, channel strategy, and consumer-focused messaging.
- Help establish marketing processes, priorities, and strategic direction as the company transitions into its new City of Industry facility.
Qualifications:
- Lead brand strategy and integrated marketing campaigns for Food and Beverage or FMCG products.
Manage product launches, go-to-market plans, market positioning, and retail activation strategies. Use consumer insights, sales data, and market trends to improve promotional ROI and brand performance. Partner cross-functionally with sales, product development, supply chain, and leadership teams. 7+ years of dedicated marketing experience, with strong experience in Food and Beverage, FMCG, or consumer packaged goods. Proven ability to develop and execute marketing strategies that drive brand growth, consumer loyalty, and retail success. Strong understanding of product life cycle management, consumer research, competitive positioning, pricing, packaging, and promotional planning. Ability to translate market data and consumer insights into creative, effective marketing campaigns. Experience collaborating with internal teams across sales, operations, product development, and supply chain. Self-driven, agile, and comfortable working independently in a remote environment during the initial phase of the role. Willing and able to transition to an on-site role in City of Industry, CA after the initial 8 to 10 month remote period. Strong communication, leadership, analytical, and project management skills. Preferred Qualifications Experience marketing instant noodle, beverage, snack, pantry, or other high-velocity consumer food products. Background supporting retail, grocery, club, mass, convenience, or Asian market channels. Experience with brand renovation, new product launches, packaging optimization, and consumer promotions.
- Prior experience helping scale a brand, launch a new facility, or support marketing during a period of company growth. Compensation and Benefits
- Direct-hire, full-time opportunity.
- Salary range: $140,000 to $160,000 per year, commensurate with experience.
- Work arrangement: 100 percent remote for the first 8 to 10 months, then on-site in City of Industry, CA.
- Comprehensive benefits including health, dental, vision, and retirement matching plans.
Equal Opportunity Employer / Disabled / Protected Veterans The Know Your Rights poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf The pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf For temporary assignments lasting 13 weeks or longer, the Company is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required. We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team. AppleOne participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program.
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//e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. #1001
