What we are looking for: An enthusiastic driver recruiter and marketing professional with extensive experience in all areas of driver recruiting, marketing, branding, and communications across the trucking industry. Someone who is a passionate, high-energy leader with exceptional communication skills and follow-through. This individual has a proven track record of developing and successfully executing annual recruiting and marketing plans and a comprehensive understanding and expertise in managing marketing budgets. This role will be the driving force behind multiple deadline-driven projects across all departments of an organization, leading creative messaging tied to all company/client marketing efforts including digital content, social media, corporate video, advertising, copywriting, design, and layout, event management, corporate branding, and public relations. As a Driver Recruiter and Marketing Specialist you will be responsible for: Lead the creation, execution, and management of all corporate marketing, with an emphasis on overall branding and professional driver recruiting advertising efforts Recruiting and Retention Design, layout, write, and edit press releases, marketing collateral, company newsletters, corporate photography, corporate video, external customer-facing presentations, executive correspondence, blog content, etc. Manage and execute multimedia advertising approach including pay-per-click, print, search engine optimization, geo-targeting, outdoor, online advertising, retargeting, mobile engagement, and social media advertising Rigorously track marketing and advertising results/return on investment and adjust as needed Day-to-day management of all social media channels Craft and relay the US Expediters "story" across all mediums Create a corporate "Branding Toolbox" to provide access to consistent and professional logo design for company-wide use in sales/customer presentations and all correspondence Project manager on creating an extensive series of new website landing pages and micro-sites Provide, maintain, and update content on corporate website

Skills:

Driver Recruiting Adobe Creative Suite (Photoshop, InDesign or Canva)

Social Media Management & Paid Advertising Microsoft Office:

PowerPoint/Excel/Word/Planner Digital Marketing (Google Analytics, SEO, Pay Per Click) Corporate Communications Video Production Design and Layout Copywriting and Editing Content Creation and Storytelling Blogging (WordPress) Public/Media Relations Media Buying (print, outdoor, digital, radio, tv) Corporate Budgeting Special Event/Project Management Email campaigns (MailChimp, My Emma, HubSpot) Managing, retaining, and motivating teams of personnel

Google Drive, Dropbox, OneDrive Job Type:

Full-time Pay:

$55,000.00 - $90,000.00 per year

Benefits:

401(k) Flexible schedule

Work Location:

In person