An Advertising or Promotions Manager plans and directs advertising programs aimed at creating extra interest in a product or service. Coordinates marketing team of sales and design staff, tracks data on media outlets and sales, and directs promotional events.
The Director, Merchandise Planning leads planning strategy and financial performance for multiple merchandise businesses across retail and digital channels. This role partners with Merchandising, Marketing, Finance, Store Operations, and Sourcing/Production to develop and execute integrated sales, margin, inventory, and assortment plans that support brand growth and financial results. As a key business partner, the Director translates brand strategies and merchandising vision into actionable financial and inventory plans, balancing growth opportunities with risk management. This leader provides data-driven insights and recommendations based on market trends, customer behavior, historical performance, and forecasts, while driving stakeholder alignment around a consensus plan. The Director also leads and develops a high-performing Merchandise Planning team, fostering accountability, collaboration, continuous improvement, and talent development.
Your Impact:
Merchandise Planning & Business Leadership Partner with Merchandising leadership to develop category and assortment strategies that support brand growth and financial objectives. Translate brand and commercialization strategies into merchandise plans, assortment architectures, and execution strategies. Develop, manage, and optimize sales, margin, inventory, and receipt plans across assigned businesses. Analyze performance, identify opportunities and risks, and recommend actions to maximize growth and profitability. Manage promotional and event calendars to align inventory positioning with business objectives. Present strategic recommendations and business analyses in executive and cross-functional forums. Serve as a key decision-maker and facilitator to resolve planning assumptions and build cross-functional consensus. Identify and communicate risks that may impact financial or operational goals. Partner cross-functionally to coordinate and resolve merchandise planning opportunities and challenges. Champion planning best practices, process excellence, and continuous improvement across the organization. Innovation & Continuous Improvement Evaluate planning processes, systems, and tools to improve efficiency, scalability, and effectiveness. Foster a culture of innovation, collaboration, and open idea exchange. Challenge traditional thinking and promote data-driven decision-making, smart risk-taking, and continuous learning. Encourage knowledge sharing and adoption of leading methodologies and practices. Talent Leadership & Team Development Recruit, develop, and retain top planning talent while building internal and external pipelines. Lead succession planning and develop future leaders. Provide coaching, feedback, and development opportunities to strengthen team effectiveness and engagement. Establish clear performance expectations, metrics, and accountability standards. Support growth through development plans, stretch assignments, mentorship, and training. Foster a high-performance culture aligned with organizational values and business objectives. Recognize achievements, celebrate successes, and build commitment to shared goals. Click here for benefit details related to this position.
