Social Media Manager & Digital Marketing Specialist Pay:

$20.00 - $26.00 per hour About Us Yerushalmi Law Firm is a leading personal injury law firm located in the heart of Beverly Hills. We're building a modern, recognizable brand that educates, engages, and connects with our community across multiple digital platforms. We're looking for a creative, data-driven Social Media Manager & Digital Marketing Specialist to take ownership of our online presence. This is a hands-on role for someone who enjoys creating engaging content, growing social media communities, and managing paid advertising campaigns that generate real results. Position Summary As our Social Media Manager & Digital Marketing Specialist, you'll oversee the firm's day-to-day social media presence while helping execute digital marketing campaigns across Meta, Google, TikTok, and YouTube. This role combines content creation, community engagement, video editing, AI-assisted content production, and paid advertising. You'll work directly with firm leadership to develop creative campaigns that strengthen our brand and generate new client opportunities. Key Responsibilities Social Media Management Manage the firm's Instagram, Facebook, TikTok, YouTube, and Google Business Profile. Plan and maintain a weekly and monthly content calendar. Create, edit, and publish engaging content across all platforms. Edit short-form videos for Reels, TikTok, and YouTube Shorts. Utilize AI tools to assist with content creation, captions, graphics, and marketing materials. Stay current with social media trends and recommend new content ideas. Community Engagement Respond to comments and direct messages professionally. Engage with followers by liking, commenting, and interacting with relevant accounts. Help grow our audience through consistent community engagement strategies. Assist with monitoring social media inboxes and customer inquiries when needed. Paid Advertising & Digital Marketing Create, launch, and optimize Meta (Facebook & Instagram) advertising campaigns. Manage Google Ads (PPC) campaigns. Assist with YouTube and TikTok advertising campaigns. Monitor campaign performance and recommend improvements based on analytics. Track key marketing metrics and prepare monthly performance reports. Brand Growth Collaborate with leadership on marketing campaigns and brand initiatives. Assist with promotional campaigns, giveaways, and community events. Ensure all content aligns with the firm's brand voice and messaging. Research new marketing opportunities and emerging digital trends. Qualifications 2+ years of experience managing social media accounts for a business or brand. Experience running Meta Ads and Google Ads (PPC) campaigns. Experience creating short-form video content for Instagram Reels, TikTok, and YouTube Shorts. Strong understanding of social media growth strategies and engagement. Experience using Canva, CapCut, Adobe Creative Suite, or similar design and video editing tools. Familiarity with AI tools such as ChatGPT or similar content-generation platforms. Strong communication, organization, and project management skills. Ability to work independently while managing multiple projects. Experience with analytics and campaign reporting is preferred. Bonus Points If You Have Experience marketing for a law firm, healthcare, or other professional services. Experience with influencer collaborations or partnership marketing. Photography or videography experience. Email marketing experience. SEO knowledge. Google Business Profile optimization experience.

Benefits:

Paid time off Health, dental, and vision insurance 401(k) retirement plan Paid sick time Free parking Opportunities for advancement and career development Fun workplace perks including company parties and in-office events Performance-based incentives and bonuses

Schedule:

Full-time, Monday - Friday Core hours: 8:30am - 5:30pm Ability to

Commute:

Beverly Hills, CA 90212 (Required)

Work Location:

In person

Job Type:

Full-time Pay:

$20.00 - $26.00 per hour

Work Location:

In person