Find Jobs
Find Jobs Near You – Available Work in Your Location
Lifecycle Marketing Lead
Career Insights for Director of Communications
See where this job fits in the broader career landscape. Knowing your career path helps you see what's possible from here.
Scorecard
Based on Colorado data
Review key factors to help you decide if this role fits your goals. How is this calculated?
What they do
A Director of Communications manages an organization's internal and external messages, interacting with employees and external stakeholders to keep them informed of company developments. Create strategies to implement internally to increase employee awareness and promote productivity. Communicate with media and external stakeholders to announce new products or developments, and discuss organizational changes.
$182,353 / year median in Colorado
+12% projected growth
Job Description
Salary:
- $72350 - $103400/Yearly
- Company Summary
- EchoStar is reimagining the future of connectivity.
- Job Duties and Responsibilities
- Candidates must be willing to participate in at least one in-person interview.
- This role serves as the primary engine for customer retention and engagement through the strategic orchestration of lifecycle communications for Boost Mobile.
- What Success Looks Like (Objectives)
- + Serve as the primary lead for the intake, strategy, and technical execution of all promotional and lifecycle communications across email, SMS, and push notifications + Act as the subject matter expert on communication journeys by collaborating with business partners to define optimal channel mixes and audience segmentation strategies + Build and manage automated journeys and ad-hoc campaigns within enterprise CRM platforms, including the configuration of segment filters and complex liquid logic + Design and implement personalized customer journeys that drive long-term engagement and retention, moving beyond simple execution to create sophisticated data-driven touchpoints + Monitor and analyze campaign performance metrics to inform future strategies, ensuring messaging is optimized for high engagement and brand alignment + Integrate AI-driven personalization and predictive modeling to automate message timing and content selection for highly relevant customer experiences •Skills, Experience and Requirements•Core Skills and Competencies (What you'll bring)•+ Advanced hands-on proficiency with enterprise-level marketing automation tools, specifically •Adobe Journey Optimizer•(AJO), Braze, or Salesforce Marketing Cloud + Demonstrated ability to manage the full technical build of campaigns, from configuring complex "if/then" triggers to performing manual HTML and CSS adjustments for pixel-perfect delivery + Strong strategic business acumen with the capability to translate high-level objectives into tactical communication roadmaps and defend decisions to stakeholders + Critical experience in direct-to-consumer digital marketing within high-velocity, seasonal environments such as Telecom, FinTech, or subscription services + Proficiency in AI application for CRM, specifically using machine learning outputs to refine audience segmentation and enhance dynamic content delivery at scale + Superior communication skills used to lead stakeholder partnerships and ensure technical execution aligns perfectly with overarching marketing goals •Minimum Requirements•+ •
Minimum Education:
- Bachelor's degree in Marketing, Communications, Business, or a related technical field +
Minimum Experience:
- 3+ years of experience in direct-to-consumer digital marketing, specifically within CRM, Lifecycle, or Retention roles +
Required Technical Skills:
- Must have experience with: + Enterprise CRM platforms (Adobe Journey Optimizer, Braze, or Salesforce Marketing Cloud) + Technical campaign configuration (Liquid logic, conditional formatting, and segment filters) + Basic front-end development (HTML/CSS) for email and mobile templates Visa sponsorship not available for this role
- Benefits
- We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits .