A Public Relations Officer works as part of a Public Relations team to create a positive public image for an organization or business. Researches, writes and distributes press releases to targeted media, collates and analyzes media coverage, prepares and supervises the production of publicity brochures, handouts or direct mail leaflets. May write or editing in-house magazines, case studies, speeches, articles and annual reports.
Promote Charlotte County. Connect with Visitors. Build Partnerships. Charlotte County Tourism is seeking a part-time public relations assistant to support public relations, media relations, tourism partnerships, hosted media experiences, special events, and promotional initiatives for the Punta Gorda/Englewood Beach Visitor & Convention Bureau. Key Responsibilities Build relationships with tourism industry partners, travel journalists, and social media influencers. Assist with recruiting and coordinating hosted media and Familiarization tours, including itineraries, accommodations, transportation, dining, and attractions. Draft and proofread press releases, media pitches, and editorial responses. Research tourism trends and identify media and promotional opportunities. Collaborate on social media and content development. Monitor and track media coverage and share results with tourism partners. Prepare media kits and promotional materials and assist with public relations events. Support tourism programs and special events, including the Annual Tourism Celebration and Event Development Program. Maintain records, process related expenditures, prepare reports, and provide general administrative support. Provide exceptional customer service and professional communication to partners, media, vendors, and the public. Want to learn more about the team you'll be supporting and the work we do to promote Punta Gorda/Englewood Beach? Click here to discover more about Charlotte County Tourism!
Education and Experience:
An equivalent combination of relevant training, education and experience: Bachelor's degree
Preferred:
Communications Marketing Public Relations Media Two (2) years of experience in public relations, digital marketing and social media.
Preferred Qualifications:
Ability to speak, read, and write in German and/or Spanish. Licenses and/or
Certificates:
N/A Ability to analyze and interpret departmental rules, regulations, procedures and policies and exercise judgement and discretion in application Skills in the use of office equipment such as computer, multi-line telephone system, scanner, fax machine and copier Ability to meet deadlines and maintain accurate records and reports Strong written and verbal communications Detailed oriented with excellent organizational skills Familiarity with social media platforms and basic content creation tools Positive attitude, eagerness to learn and ability to work in a team environment Adaptability and problem-solving skills Event planning Ability to communicate proficiently in English, both orally and in writing.
