MarTech Solutions Manager

MarTech Solutions Manager at Alpine Solutions Group MarTech Solutions Manager at Alpine Solutions Group in Belle Mead, New Jersey Posted in about 22 hours ago.

Type:

full-time

Job Description:

MUSTS:

7-10 years of overall marketing experience Held a title of associate director or director Someone who is strategic and consultative Ability to drive decisions around martech implementation + provide oversight of martech implementation 5 years of pharma martech experience Someone who has stood up a pharma martech platform across an enterprise or helped to drive evolution of a pharma martech platform across a business Commercial pharma experience (audience doesn't matter) Design solutions within marketing operations, implement solutions, how to make solutions go live - process management and change management Ability to conceptualize martech platforms for the business Enterprise standpoint to build capabilities that support omnichannel efforts Has marketing operations - martech, processes of executing omnichannel strategy, centers of excellence, delivery frameworks Very strong working with leadership and working with stakeholders Experience with change management and driving change within the organization in a fundamental manner Bachelor's Degree

DAY TO DAY

Our client is seeking a Martech Solutions Manager to join their client's team in NJ. Take a martech platform and scale it across the enterprise. Lead the strategic planning, design, and evolution of enterprise-wide marketing technology (martech) platforms, ensuring alignment with commercial pharmaceutical business objectives. Oversee the implementation, scaling, and optimization of internal martech products (e.g., Veeva and demand management platforms) across multiple business units, driving adoption and business value. Partner closely with marketing, commercial, IT, and operations stakeholders to conceptualize and deliver omnichannel capabilities that enhance customer engagement and campaign effectiveness. Translate business needs into scalable martech solutions by defining requirements, designing workflows, and ensuring seamless integration across systems and platforms. Manage end-to-end marketing operations processes, including campaign execution frameworks, governance models, and center of excellence structures to support omnichannel delivery. Drive enterprise change management initiatives related to martech transformation, ensuring smooth adoption of new platforms, processes, and ways of working across teams. Collaborate with senior leadership to define martech roadmaps, prioritize initiatives, and communicate progress, risks, and impact to key stakeholders. Lead cross-functional teams in executing platform rollouts, including planning go-live strategies, training users, and ensuring operational readiness. Continuously assess and improve marketing processes, identifying opportunities to increase efficiency, scalability, and effectiveness of omnichannel strategies. Support commercial product launches (e.g., new drug rollouts) by enabling marketing teams with the tools, processes, and data needed to execute integrated campaigns. Act as a subject matter expert in pharma martech and marketing operations, providing guidance on best practices, emerging technologies, and industry trends.