We are a vacation management company dedicated to delivering exceptional guest and member experiences through thoughtful service, strong brand storytelling, and memorable destination offerings. We are seeking a Marketing and Communications Manager to lead the development of engaging marketing initiatives that strengthen brand presence, support business goals, and enhance the overall customer journey. This role is ideal for a creative and strategic marketing professional who can bring campaigns to life across digital channels, member communications, social media, web content, and on-property touchpoints. The right person will combine brand sensibility, content leadership, and operational execution to help shape a consistent and compelling brand experience. Position Summary The Manager will oversee marketing communications, creative direction, campaign development, and brand consistency across a portfolio of vacation-related offerings. This individual will play a key role in defining how the brand shows up across customer-facing channels while building programs that encourage engagement, loyalty, and long-term connection. Key Responsibilities Brand Leadership & Positioning Help shape and maintain a clear brand identity across member and guest communications. Ensure consistency in voice, messaging, design, and storytelling across digital, print, social, and onsite materials. Support brand positioning efforts that align with company objectives and customer expectations. Identify trends in hospitality, travel, lifestyle, and digital marketing to inform future campaigns and creative strategy. Creative & Content Direction Lead the development of marketing assets across email, web, social media, promotions, and branded experiences. Collaborate with internal teams, freelance partners, and outside vendors to produce high-quality creative work. Review and refine content to ensure it aligns with brand standards and supports engagement goals. Manage creative schedules, approvals, and production timelines. Marketing Communications Oversee ongoing communications across email campaigns, newsletters, website updates, social channels, surveys, and promotional materials. Build and manage a strategic content calendar that supports seasonal initiatives, offers, brand moments, and business priorities. Develop messaging that reflects the company's hospitality-driven approach and strengthens audience connection. Support timely updates to websites and landing pages to ensure content accuracy and alignment with active campaigns. Help guide communication and response standards across social and digital platforms. Campaign Planning & Execution Support campaign strategy for promotions, seasonal initiatives, partnerships, and new offerings. Work cross-functionally to translate ideas into integrated marketing efforts that are creative, organized, and results-driven. Build campaign plans that connect content across email, social, digital, and onsite experiences. Monitor campaign execution and adjust as needed based on performance and business needs. Analytics & Performance Track performance across marketing channels including email, social media, and web. Analyze campaign results and identify opportunities to improve engagement, conversion, and efficiency. Prepare regular reporting for leadership with insights tied to marketing performance and business impact. Use data to refine messaging, creative decisions, and channel strategy over time. Team & Workflow Management Support a collaborative and accountable creative process among internal contributors and external partners. Improve workflows, systems, and production practices to increase efficiency and consistency. Encourage a team culture grounded in initiative, curiosity, and continuous improvement. Budget & Vendor Coordination Assist in managing creative and marketing resources in a way that supports both brand growth and measurable outcomes. Coordinate with external agencies, freelancers, and vendors to ensure projects are delivered effectively and on brand. What Success Looks Like A polished and consistent brand presence across all guest and member touchpoints. Strong, well-executed campaigns that build engagement, loyalty, and awareness. A clear and organized content roadmap aligned with company priorities. An improved digital experience across email, website, and social platforms. Reporting and insights that help guide smarter marketing decisions. A dependable marketing leader who brings both creative thinking and practical execution to the role. Preferred Qualifications 5+ years of experience in marketing, brand management, communications, or related roles. Background in hospitality, travel, lifestyle, service, or customer experience-driven industries preferred. Demonstrated ability to manage campaigns across multiple channels and maintain strong brand consistency. Strong understanding of digital marketing, email strategy, social content, web updates, and audience engagement. Experience reviewing campaign performance and applying insights to improve future outcomes. Excellent communication, organization, and project management skills. Comfort working in a fast-paced environment with both strategic and hands-on responsibilities. Familiarity with marketing and content tools such as email platforms, CMS tools, project management systems, and design software. Bachelor's degree in Marketing, Communications, Design, Business, or a related field preferred. Additional Information This description is intended to outline the general nature and level of work expected in the role. Duties and responsibilities may shift based on business needs.

Job Type:

Full-time Pay:

$55,000.00 - $65,000.00 per year

Benefits:

401(k) 401(k) matching Dental insurance Employee discount Health insurance Health savings account Life insurance Paid time off Tuition reimbursement Vision insurance Application Question(s): Have you ever written a newsletter or blog? Are you able to travel internationally on occasion? Have you used constant contact or mailchimp to create or edit basic email designs?

Work Location:

In person