A Public Relations Manager plans and directs public relations programs that create a positive public image for an organization or business. Oversees press releases and communications with media including preparing media kits and organizing press conference.; works with advertising and marketing staff to target advertising campaigns. Releases information to counter negative publicity and handle crisis and emergency communications
Grove Street Games Gainesville, FL Job Details Full-time 19 hours ago Qualifications Editorial project management Social media advertising campaigns Marketing project management Performance dashboards Basic graphic design principles Social media engagement tracking Content editing Digital marketing budget management Bachelor's degree Image content creation Visual communication design Media data analysis Managing projects Marketing analytics Budgeting Professional art or design Media buying and planning Grammar Experience Digital content creation project management Media editing tools Full Job Description SUMMARY Grove Street Games is seeking a full-time, highly creative colleague to join our team as a Social Media Manager. In this role, you will lead our global social media presence - strategizing, creating, and executing content that defines our game's voice and connects directly with our players. We are looking for an ambitious, trend-savvy creator who can balance structured campaign planning with the ability to rapidly capitalize on internet culture. Come join our team and help shape how players connect with our games.
RESPONSIBILITIES
Develop, execute, and own the social media strategy and editorial content calendars across all major platforms Concept, capture, and edit visually compelling, platform-native short-form video content (TikTok, YouTube Shorts, Reels) and organic graphic assets Monitor daily internet, gaming, and pop-culture trends to rapidly pitch and execute high-impact reactive content Plan, launch, and optimize paid social media advertising campaigns, managing budgets, target audiences, and testing to maximize ROI Establish and manage an efficient content pipeline, working cross-functionally with our production team to align social plans with our game updates and milestones Manage day-to-day community interaction across social handles to foster positive engagement, active discussion, and brand loyalty
JOB REQUIREMENTS
Excellent writing, grammar, copy editing, and communication skills Bachelor's Degree in Marketing, PR, Communications, Digital Media, or a related field Strong hands-on video editing skills for short-form platforms (CapCut, Premiere, or similar) Solid graphic design skills for visual content creation (Photoshop, Illustrator, Canva, or similar) Foundational understanding of paid social advertising principles and managing digital ad budgets Exceptional project management and organizational skills, with a proven ability to manage multiple content pipelines at once Deep understanding of current gaming trends, memes, and online player culture Familiarity with social media analytics and native platform dashboards Relocate to Gainesville - This position is not remote
GOOD TO HAVE GOOD TO HAVE
Portfolio or links to active work samples demonstrating strong visual design, copywriting, or short-form video editing Experience running social media accounts or online communities for clubs, personal projects, or internships Passion for mobile, live-service, or community-driven games Knowledge of video games, our studio's catalog, or experience with titles we've worked on like
ARK:
Survival Evolved Apply via email: Please include your resume and cover letter when applying.
