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Apex Midwest

Community Engagement Specialist

Career Insights for Community Relations Manager

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What they do

A Community Relations Manager works for a business or organization to develop strategies and programs that represent the business favorably and which create a positive relationship with its community and customers. Manages community relations programs that are in alignment with business strategies. May direct or administer the charitable contributions, grants and volunteer programs.

$84,142 / year median in Wisconsin

+9% projected growth

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Job Description

Overview:
Position Summary Apex Service Partners is seeking a dynamic and locally focused Community Engagement & Social Media Specialist to support our growing presence across the Wisconsin market. This role is responsible for developing engaging, market-specific content while building strong relationships within the communities we serve. The ideal candidate is both creative and strategic, with a passion for storytelling, community involvement, and brand advocacy. This position will serve as a key connector between our branch teams, customers, and local communities - ensuring our brand is visible, trusted, and actively engaged at the local level. Key Responsibilities Content Creation Develop, curate, and publish high-quality, locally relevant content across social media platforms, including Facebook, Instagram, X (Twitter), and others Maintain a consistent, authentic, and engaging brand voice tailored to each local market Capture photo, video, and real-time content from field activities, events, and branch initiatives Community Outreach Act as the primary liaison between Apex branches and their surrounding communities Build and maintain strong relationships with local organizations, businesses, and community leaders Identify opportunities for partnerships, sponsorships, and grassroots engagement Local Events & Brand Presence Plan, coordinate, and attend local events, including trade shows, sponsorships, and community initiatives Represent Apex Service Partners in a professional and positive manner at all times Ensure consistent and impactful brand visibility throughout the Wisconsin market Brand Representation Embody Apex's core values and uphold the highest ethical and professional standards Serve as a brand ambassador across all interactions, both online and in-person Feedback, Reporting & Insights Gather customer feedback and market insights from local interactions Monitor social media engagement and community sentiment Provide regular reporting on performance metrics, local trends, competitor activity, and customer preferences Training & Support Train and support branch personnel on social media best practices and community engagement strategies Provide guidance to ensure brand consistency across all location Qualifications Bachelor's degree in Marketing, Communications, or a related field (preferred) Proven experience in social media management, content creation, and community outreach Demonstrated ability to develop and maintain a consistent professional or brand voice Strong understanding of the business and performance side of social media channels Excellent verbal and written communication skills Highly interpersonal with the ability to build relationships across diverse audiences Strong knowledge of local communities within the Wisconsin market Ability to work both independently and collaboratively in a fast-paced environment Proficiency with social media platforms, analytics tools, and content creation software Valid driver's license and access to reliable transportation; willingness to travel locally within a 2-hour radius Why Join Apex Service Partners? Be part of a fast-growing, people-first organization Play a key role in shaping local brand presence and community impact Work in a collaborative environment with opportunities for creativity and innovation Competitive compensation and professional growth opportunities