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Communications Specialist
Career Insights for Communications / Public Relations Specialist
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Based on Maryland data
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What they do
A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization. Provides information to employees on company activities, such as the launch of a new product or a community service initiative. Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning.
$87,170 / year median in Maryland
+3% projected growth
Job Description
The Communications Specialist plans, develops, and implements communications vehicles to effectively keep stakeholders informed of WSSC Water issues, activities, projects, personnel, and successes. Essential Functions Develops and implements communications for key internal and external audiences Writes internally- and externally-focused speeches for executive management and department heads Researches, writes, copy edits and proofreads a variety of communications, including internal newsletters, digital signage (Splash), emails, fact sheets, letters, reports and other copy Manages a network digital signage screens, including maintaining and upgrading the screens, creating, and posting content, and designing a training manual Collaborates with IT to train users at locations outside of the Support Center to develop location-specific content for their screens Writes and directs creative material for WSSC Water's annual, water quality and other reports Writes WSSC Water external website content to ensure audience understanding and clarity of issues in collaboration with web content & design team Writes and manages design for quarterly customer newsletter Assists finance, OSDI, and regulatory services with the writing and editing of their annual reports Develops internal communications strategies for employee-related events Manages editorial calendar for internal and external communications Other Functions Ensures consistency of messaging across internal- and external-facing communication channels Assists with PowerPoint presentation content and design for monthly presentations Serves as lead copy editor and proofreader for communications Primary editor for other departments' communications functions Participates in meetings related to strategy and implementation Organizes, plans, and executes various internal events and communications projects Work Environment And Physical Demands Work is performed in a standard office environment. Required Knowledge, Skills, And Abilities Thorough knowledge of the principles, techniques and practical applications of effective communications as applied to media and management Thorough knowledge of current English usage and AP news style Ability to gain strong knowledge of WSSC Water organization and the various functions in the latest organizational structure Ability to compose news stories, articles, special reports, presentations, newsletters, and speeches for internal and external stakeholders Ability to establish and maintain positive working relationships with managers and employees at all levels Excellent writing, editing, proofreading and PowerPoint skills Ability to develop and implement communications programs for varied audiences Ability to track and use new communications tools and techniques and interact with new and emerging media Ability to meet multiple deadlines under pressure Minimum Education, Experience Requirements Bachelor's degree in English, Journalism, business communications, public relations, or related discipline 4+ years of experience in journalism, corporate communications, public relations, or a related field 2+ years of experience in speech writing and in developing and publishing an annual report - OR - High school diploma or equivalent 8+ years of experience in journalism, corporate communications, public relations, or a related field 2+ years of experience in speech writing and in developing and publishing an annual report