Enrollment Communications Coordinator About Onondaga Community College:

Onondaga Community College, located in Syracuse, NY, is a college of the State University of New York (SUNY) system and one of 30 locally sponsored community colleges throughout New York State. Onondaga County is our sponsor. We offer two-year degree programs that serve as transfer opportunities to baccalaureate degree programs at four-year campuses or for direct entry to the workforce. We also offer certificate programs that can generally be completed in one year. Onondaga is a diverse educational learning community. We are committed to creating and maintaining an atmosphere where individuality is not only recognized - but encouraged - to contribute to the fabric of the campus environment. We continue to serve the educational and economic development needs of the region and proudly boast more than 40,000 alumni.

Job Description:

BROAD FUNCTION

The Enrollment Communications Coordinator is responsible for planning, creating, and executing targeted communications that support prospective students throughout the enrollment process, including recruitment, application completion, financial aid engagement, and matriculation at the College. This role develops clear, accessible messaging for prospective students, applicants, and admitted students across multiple channels, including email, SMS, web content, and print materials. The Coordinator works closely with all enrollment-related offices to ensure consistent, student-centered communications that advance enrollment goals and promote access.

MAJOR RESPONIBILITIES

Develop, manage, and execute enrollment communication campaigns for prospective, applicant, and accepted students Write and edit student-facing content including emails, text messages, web pages, letters, and print materials Coordinate communication timelines tied to recruitment cycles, application deadlines, financial aid processes, and enrollment milestones Maintain and update enrollment-related content on the College website and CRM platforms Collaborate with Admissions, Financial Aid, and Enrollment Management staff to identify communication needs and improve application completion and yield Serves as the campus wide systems administrator for the OCC texting platform, Mongoose. This includes training of new users, creating and implementing training modules, system management, and serves liaison with Mongoose account executives. Use CRM and communication tools to segment audiences and personalize messaging Monitor campaign performance and assist with reporting (e.g., open rates, click-through rates, application and enrollment progress) Ensure messaging aligns with institutional branding, accessibility standards, and inclusive language best practices Support recruitment and onboarding initiatives through promotional and informational communications (e.g., open houses, admitted student events, orientation) Serve as a communications liaison between Enrollment Management departments and the College's Marketing and Communications team. Lead the Student Success Communications Committee providing direction to drive consistent, student-centered messaging across campus Develop and lead training for the enrollment division on effective, student-centered communication strategies Perform other related duties as assigned

Job Requirements:

MINIMUM QUALIFICATIONS

Bachelor's degree from an accredited university, college or foreign equivalency in Communications, Marketing, English, Higher Education, or a related field 2 years of professional experience in communications, marketing, admissions, enrollment management, or a related area Documented experience writing or editing content for communication channels (print, email, web, and/or social media)

PREFERRED QUALIFICATIONS

Proficiency with standard office software (Microsoft Office or Google Workspace) Experience using CRM or enrollment communication platforms (e.g., Slate, Ellucian, Salesforce, TargetX) Knowledge of best practices in accessibility, inclusive language, and plain language communication Experience supporting recruitment or student success initiatives Bilingual in English and Spanish. English and other languages will be considered

KNOWLEGDE, SKILLS & ABILITIES

Strong written communication skills with the ability to translate complex enrollment and financial aid processes into clear, student-friendly language Understanding of enrollment funnels, recruitment strategies, and student decision-making processes Ability to manage multiple projects and deadlines independently Familiarity with CRM systems and mass communication platforms preferred Commitment to access, equity, and serving diverse student populations, including adult learners and first-generation students

Additional Information:

Salary range is: $44,000 - $55,000, commensurate with credentials and relevant experience. Onondaga Community College offers a generous and competitive benefits package including: New York State Local Retirement System (pension) or an Optional Retirement Plan (401a). Excellent health, dental, and vision insurance plans (qualifying domestic partner included). Onondaga Community College participates in the Public Service Loan Forgiveness program for eligible borrowers. To apply, visit http://sunyocc.interviewexchange.com/jobofferdetails.jsp?

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