A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization. Provides information to employees on company activities, such as the launch of a new product or a community service initiative. Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning.
Director of Communications or Designee FLSA Status:
Exempt Contract Status:
12
Month Summary:
Under the general direction of the Director of Communications or designee, performs assigned public information functions within the Claremore Public School District, and supports the Communications Department Director.
Essential Functions:
These statements are intended to describe the responsibilities assigned to this position and are not intended to represent an exhaustive list of all responsibilities, duties, and skills required. 1. Support Claremore Public Schools' communications to internal and external stakeholders through effective print, broadcast, and electronic communication. 2. Implement district-wide communications strategies and tactics, including executing specific programs for internal and external school district audiences. Duties and Responsibilities of the
Position:
A. Serve as district journalist and storyteller, highlighting the people, purpose, and progress, with a focus on quality video storytelling and photography. B. Initiate, develop, produce, and edit creative, mission-driven videos, photos, graphics, and written content for the district communication channels (social media, website, e-newsletters and print media). C. Update, post, and create content for the district's communication platforms, providing assistance and training to school and program staff. D. Coordinate the district's social media strategy and implementation. E. Develop specific project communication plans, including production schedules. F. Have a positive customer service mindset. Maintain excellent relationships with students, administrators, teachers, other staff, parents and community members for the purpose of serving as a communications liaison for schools and programs. G. Manage multiple projects with various deadlines effectively. H. Write/edit for various audiences and purposes, including a community newsletter, staff newsletter, district website, marketing materials, news releases and other print materials.
Communications Specialist:
Page 1 Created 2/2/ 2021
Revised:
1/15/2025 Claremore Public Schools I. Assist with the planning and implementation of public relations initiatives and events. J. Maintain the integrity of CPS branding guidelines. K. Maintains confidentiality of materials and information. L. Other duties as assigned or apparent.
Supervisory Responsibilities:
None Qualification Requirements:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 1. Must be at least 18 years of age. 2. Any offer of employment at Claremore Public Schools is conditioned upon passing a pre-employment background check. 3. Applicants must complete pre-employment physical and pass all required drug screens. Education and/or
Experience:
A college degree in a related area is preferred, and/or three years of professional-level experience with increasing levels of responsibility in strategic communications, marketing, or public relations.
Knowledge/Skills/Abilities:
A. Ability to read and analyze survey results. B. Ability to work under stress in a fast-paced, deadline-driven environment. C. Basic mathematics. D. Exemplary writing and communications skills. E. Excellent interpersonal skills and the ability to develop effective working relationships with a variety of stakeholders, including parents, community members, business people, special interest organizations and elected officials. F. Ability to be self-starting, innovative and creative with excellent follow-through skills. G. Demonstrated working knowledge of project management principles and tools. H. Highly creative individual with excellent problem-solving skills. I. Proficient skills in using Google Suite, Adobe Creative Suite and or Canva.
Communications Specialist:
Knowledge of video production, digital graphics, web design, content management and social media.
Language Skills:
Ability to read, analyze, and interpret English language. Ability to give instruction in a professional manner.
Mathematical Skills:
Ability to apply basic mathematical concepts and mathematical operations to essential functions of the position.
Reasoning Ability:
Ability to apply common sense understanding to carry out written and oral instructions. Ability to define problems, collect data, establish facts and draw valid conclusions.
Licenses, Certifications, and Registrations:
A valid driver's license and reliable personal vehicle for travel within district boundaries are required. Multimedia certifications are a plus.
Physical Demands:
A. Ability to carry/lift up to 30 pounds. B. Requires standing, walking, talking, listening, stooping, kneeling, crawling, bending, turning and reaching. C. Ability to work under stress and handle stressful situations. D. Must be able to sit and stand for prolonged periods of time.
Work Environment:
A. Demonstrate success as a team player in a collaborative office space with a positive attitude, willingness to learn, and ability to adapt to changing situations. B. Perform duties effectively with frequent interruptions. C. Travel among District buildings and outside of the District occurs regularly. Primarily structured office hours but flexible during peak times and district events will require some evening and early morning assignments.
